Brand Finance

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News.

In a world of media bias, the Wall Street Journal seeks objectivity

The Wall Street Journal's VP of marketing and sales explained how the brand found its positioning during the 2016 presidential election. Ever… More +


STC bags Brand Finance award in Spain

The Saudi Telecom Company (STC) received the Brand Finance award as the most valuable brand in the Middle East at the Mobile World Conference… More +


Tobacco brand values continue to rise despite tide of regulation

The brand value of tobacco companies rose over the last year, despite strict regulations on selling this product category in many markets… More +


Is Snap worth its valuation given its advertising proposition?

The owner of Snapchat is the latest US social media company to come to the stock market with a heady valuation. Though investors are split on… More +


The most valuable brands revealed

The new-world Silicon Valley technology titans rule the top 10 global most valuable brands list, while Australia's traditional companies,… More +


Google dethrones Apple as world's most valuable brand

The Android and Chrome owner increased its value 24% to $109.5bn (£88.1bn) – just moving ahead of Apple, which was down 27% to… More +


Google overtakes Apple as world's most valuable brand

Apple has been replaced by Google as the world’s most valuable brand, according to new rankings. The Global 500 research, compiled… More +


China’s top ranked corporate brands say a lot about the economy and how it’s changing

New economy companies including NetEase, WeChat and Alibaba are among the fastest growing mainland brands this year, although the top… More +


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Konrad Jagodzinski
Senior Communications Manager
T +44 (0)20 7389 9400
M +44 (0)7508 304782
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