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News archive.

The BrandFinance® Top 100 Turkish Brands 2011

06.09.2011

The combined value of the top 100 Turkish brands has increased 10% from last year to a total of $33 billion. However total brand value of the top 100 Turkish companies still remains lower than technology brand IBM, which ranks as the fourth… read more

Overview of ISO 10668: Brand Valuation

09.08.2011

Brands have long been recognised inside the marketing profession as important intangible assets. Brands can confer considerable advantages, such as building customer loyalty and enabling a price premium for the branded product. As such, the… read more

Mary-Ellen Field questions why trademarks were not featured in the UK's Hargreaves review

18.07.2011

Another year, and another British government initiated an inquiry into intellectual property , or so it seems. The latest, a Review of IP and Growth led by Professor Ian Hargreaves , was released on 18 May by Dr Vince Cable, the secretary of… read more

Sydney Office - Now hiring at all levels

14.07.2011

We are expanding our Sydney team and are seeking a Valuation Manager and Analyst. Please click the link below to read the job description and then send your resume to a.chandra@brandfinance.com read more

Brand Finance’s New C-Level Appointment Highlights the Importance of Indian Consulting talent

15.06.2011

Brand Finance plc , the world’s leading brand valuation and strategy consulting services firm, has announced the promotion of its India office MD Unni Krishnan as Global Strategy Director to lead brand strategy projects across its… read more

Top 50 Cosmetics Brands

12.06.2011

BrandFinance together with SPC magazine released the Top 50 Cosmetics Brands league table for 2011. P&G’s Olay comes out as the most valuable global beauty brand in Brand Finance’s first list of the T op 50 Cosmetics Brands .… read more

David Haigh talks about African brands

26.05.2011

David Haigh talks on ABN Digital about South African brands , the impact of World Cup on them and the nation branding in the world's "hottest" continent. read more

Will there be a happy ending?

10.05.2011

Brand Finance Global 500, an annual brand valuation report listing the most valuable brands in the world. This article discusses the future of Disney's brand Click here to read online read more

Brand IPL Takes a Pounding

18.04.2011

BrandFinance's third edition of its annual research report on the brand value of IPL and its 8 franchisee was published exclusively with The Economic Times .   BrandFinance's valuation of IPL is a widely used reference point in various… read more

Facebook - Like?

09.04.2011

A Brand Story from the Brand Finance Global 500 report, the annual brand valuation rankings of the worlds top brands. This article discusses the popularity of new comer Facebook. To read online click here read more

Game on - Xbox 360 vs PS3 vs Wii

07.04.2011

A Brand Story from the Brand Finance Global 500 report, the annual brand valuation rankings of the worlds top brands. 'Gaming' is becoming a phenomena spanning generation gaps, this article discusses how each company is handling it. … read more

Rise of the Machines - Google vs Apple

06.04.2011

A Brand Story from the Brand Finance Global 500 report, the annual brand valuation rankings of the worlds top brands. This article discusses the dominance of the technology companies and their fierce rivalries.  Click here to read online read more

Thank you for smoking - Marlboro

05.04.2011

A Brand Story from the Brand Finance Global 500 report, the annual brand valuation rankings of the worlds top brands. Marlboro is the only tobacco brand left in the Brand Finance Global 500, how did they manage it?  Click here to read online read more


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