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Rise of the Machines - Google vs Apple

06.04.2011

A Brand Story from the Brand Finance Global 500 report, the annual brand valuation rankings of the worlds top brands. This article discusses the dominance of the technology companies and their fierce rivalries.  Click here to read online read more

Thank you for smoking - Marlboro

05.04.2011

A Brand Story from the Brand Finance Global 500 report, the annual brand valuation rankings of the worlds top brands. Marlboro is the only tobacco brand left in the Brand Finance Global 500, how did they manage it?  Click here to read online read more

Can they kick it... yes, they can!

04.04.2011

A Brand Story from the Brand Finance Global 500 report, the annual brand valuation rankings of the worlds top brands. With big budget sports sponsorship on the rise how do companies organise themselves?  Click here to read online read more

Google tops the BrandFinance® Global 500

21.03.2011

Google grows as Coke goes flat and BP leaks brand value, according to the 2011 BrandFinance ® Global 500  Although the top tier of the BrandFinance® Global 500 contains many household names brands that have existed for decades… read more

Vodafone is the world’s most valuable Telecoms brand

20.03.2011

Power to you – Vodafone becomes the most valuable UK brand; Google overtakes Microsoft and Coke goes flat, according to the 2011 BrandFinance ®  Global 500  Following HSBC’s drop from 8th to 11th, Vodafone becomes… read more

Tata soars into the top 50 most valuable global brands

19.03.2011

New Delhi, The Financial Express In a first for any Indian brand, the salt-to-software conglomerate Tata has entered the top 50 club of global brands, as per the latest ‘ Global 500 ’ list by Brand Finance , print-media exclusive… read more

TotalTelecom+

14.03.2011

TotalTelecom+ presents the Top Telecoms according to Brand Finance. To view the full results, please visit Brandirectory read more

SBI Chairman with Brand Finance India MD

09.03.2011

At a private event recently, Mr. O P Bhatt, Chairman State Bank Group , was felicitated by Mr. Unni Krishnan, MD Brand Finance India , in recognition of SBI being ranked 34th in the BrandFinance Banking 500 . After a transformational project… read more

Harrods Brand - David Haigh talks at Sky News

11.02.2011

In response to the Harrods expansion plans, David Haigh CEO of Brand Finance talks on Sky News for the Harrods Brand and its expansion possibilities read more

Bank of America is most valuable 2011 banking brand

01.02.2011

The Bank of America has been named as the most valuable banking brand in the world in 2011, according to the fifth edition of the BrandFinance Global Banking 500 By Donia O'Loughlin Read the full article here read more

A Brand New Approach

01.02.2011

Now that brands can carry a hard cash value under ISO 10668 , they can be used more widely than ever, for anything from collateral for loans to bargaining in takeovers. Why measure brand value ?   Read the full article here read more

Bank of America Top Bank Brand, Goldman 16th in Survey

01.02.2011

Bank of America Corp., the biggest U.S. bank by assets, replaced HSBC Holdings Plc as the world’s most valuable banking brand , according to a survey by London- based Brand Finance Plc By Simon Clark Read the full article here read more

Bank of America tops the most valued brand among banks: study

01.02.2011

A survey by London-based Brand Finance Plc of banks, based on the notional amount that a company would have to pay for the brand, has ranked the Bank of America as the most valuable banking brand with an estimated price of $30.6… read more


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