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Upcoming event.

Brand Finance Oil & Gas Workshop: Oil & Gas Brand Values in a 4.0 World

Monday 1 April 2019, 13:30 - 16:30


Event overview.

At the Brand Finance Oil & Gas Workshop 2019, the first workshop focusing on this sector, we will present the results of our annual brand valuation study into the world’s biggest oil and gas brands and share perspectives on the fourth industrial revolution and how it affects brand value.

In a time where 280 characters are enough to send the oil price spiralling, the need to remain stable in the Oil & Gas market is tantamount.  Conversely, digital disruption is integral to the future evolution of the Oil & Gas industry. Oil majors are diversifying operations into renewable energy technology, but continued demand for petroleum means the implications of Industry 4.0 will be even wider-reaching within existing operations, with
some predicting fully autonomous drilling, autonomous inspection of pipelines, and rigless plugging of wells by 2025. Global Oil & Gas brands need to deliver stability on the one hand, and innovation necessary for future success on the other. Can the global oil majors balance the scales to do both?

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Speakers.

Savio D'Souza

Director, Brand Finance

David Haigh

Chief Executive, Brand Finance plc

Rahul Malhotra

Head of Brand Strategy & Stewardship, Shell

Adam Newall

Managing Director, VI360

James Welchman

Marketing Manager EMEA, Chevron Lubricants

Omar Zaafrani

Senior Vice President of Group Communications, Abu Dhabi National Oil Company (ADNOC)


Programme.

13:30 - 14:00 Registration and Refreshments in The Committee Room

14:00 - 14:05

 

Welcome and Opening Remarks

David Haigh, CEO, Brand Finance plc

14:05 - 14:15

 

Launch of the Oil & Gas 50 Ranking

Savio D'Souza, Director, Brand Finance

14:15 - 14:30

 

"Oil and Gas 4.0: Meeting the energy demands of the fourth industrial age

through innovative,technology-driven, value-add partnerships"

Omar Zaafrani, SVP, Communications, Abu Dhabi National Oil Company (ADNOC)

14:30 - 14:45

 

"Brand Building in the 4th Industrial Revolution"

Rahul Malhotra, Head of Brand Strategy and Stewardship, Shell

14:45 - 15:00

 

"Customer Experience & Digital Strategy – Chevron Lubricants"

James Welchman, Marketing Manager, EMEA, Chevron 

15:00 - 15:45

 

Panel Session

Moderated by Adam Newall, Managing Director, VI360

15:45 - 16:30 Networking and Coffee

Where.


The Committee Room
The Royal Automobile Club
89 Pall Mall
London
SW1Y 5HS


When.

Monday 1 April 2019
13:30 - 16:30

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Get in touch

events@brandfinance.com
T +44 (0)207 389 9400


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