View the full Brand Finance Africa 200 2025 report here
New data from Brand Finance reveals that South Africa dominates regional rankings, contributing 71% of total brand value.
Key highlights include:
- 48 banking brands contribute 31% of total brand value of the top 200 most valuable African brands at USD17.7 billion
- With a brand value of USD2.9 billion, South Africa’s MTN is the most valuable African brand, while Capitec emerges as fastest-growing African brand, almost doubling in brand value
- Strongest 20 brands in Africa achieve AAA+ ratings, led by Checkers, Tusker, and Clicks
Jeremy Sampson, Executive Chairman, Brand Finance Africa commented,
"The dominance of banking, telecoms, and retail brands in the Africa 200 2025 ranking truly highlights that these companies are vital to the daily lives of African consumers and that these sectors are driving the continent’s emerging economies. Their continued growth, despite fierce global competition, proves that African brands can stand shoulder to shoulder with the world’s best, offering high-quality products and services that resonate across the continent and globally."
