Published on 13.06.2018
The annual report on the business value of the Indian Premier League and the most valuable franchise brands.
"Now in its 11th season, the Indian Premier League is here to stay. It has delivered financially for the players, franchisees, sponsors, and India as a whole, prompting a strong desire amongst a range of stakeholders to appropriately value it."
Savio D'Souza, Director, Brand Finance