Brand Finance

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Press releases.

Lego Becomes Denmark’s Most Valuable Brand Following ‘Best Year Ever’


  ·        Lego becomes Denmark’s most valuable brand – value tops US$4.5 billion ·         Pandora, ISS and Vestas are strong performers, up 33%, 44%… read more

The World’s Most Valuable Airline Brands


  ·         Emirates is the most valuable airlines brand worth US$7.7 billion ·         Qantas posts very strong brand value growth, up 64% on… read more

Time for a Revolution in the Reporting of Intangible Assets!


Intangible assets such as brands, people, know-how, relationships and other intellectual property make up a greater proportion of the total value of most businesses than tangible assets such as plant, machinery and property. However, as… read more

Brand Finance Appoints New Chairman


  Brand Finance is pleased to announce that Richard Sykes was appointed Chairman on April 1st, 2016.   Richard has had a long and successful career at PwC where he has been a global relationship partner for a number of FTSE 100… read more

L’Oréal Paris - Once, Twice, Three Times a Winner


          ·         L’Oréal Paris is the most valuable cosmetics brand for the third consecutive year ·         The brand has… read more

I marchi italiani perdono terreno a causa di quelli cinesi


  Al 1° gennaio 2016, in media, i 50 principali marchi registrati italiani aumentano il valore economico in euro del 4% ma, a causa del cambio, perdono il 6% del valore espresso in US$. I 500 principali marchi mondiali… read more

Allianz ranks most valuable insurance brand globally


  Allianz brand tops the Insurance Top 50 ranking for third year in a row Allianz is the only insurer to rank amongst the world’s 50 strongest brands in 2016 Brand value of Allianz at 18.6 billion euros, up 8.1 percent from 2015… read more

Global 500 2016 - Star Wars Sends Disney’s Brand into Hyperdrive


  ·         Disney is the world’s most powerful brand, thanks to Star Wars’ record-breaking success ·         Despite slowing… read more

AB InBev’s $71 Billion Hangover


  It is one of the biggest deals of the year and has sent shockwaves through the brewing industry. The announced acquisition price of US$107 billion paid by AB InBev for SABMiller implies a colossal value of US$120 billion when debt is… read more

Investing in Strong Brands Doubles Returns over S&P Average


  It has long been acknowledged that powerful brands drive consumer choice, improving business performance and ultimately increasing shareholder value. However, for the first time the extent of this effect has been quantified. Valuation… read more

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