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Brand Finance Mexico (and LATAM).


VIDEO: What Factors Determine Brand Value?


Brand Finance CEO David Haigh speaks about the international standard that defines brand valuation. More +

Brand valuation face-off – debating the merits of ranking tables


A passionate debate has erupted over the publication of brand valuation ranking tables. We brought two of the most high-profile parties together to state their cases and gave each an opportunity to respond. The result is thought provoking… More +

Diversificar productos de Marca País es estrategia de Uruguay para incursionar en mercados internaci


En el último informe de Brand Finance Nation Brands, el valor de marca de Uruguay Natural fue de 10.000 millones de dólares, explicó Larissa Perdomo, de Uruguay XXI. More +

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Press releases.

Anuncia Brand Finance las 500 marcas más valiosas del sector bancario en 2019


26 marcas bancarias de 7 naciones latinoamericanas entre las de mayor valor del mundo; en la región, los bancos del Brasil dominan Globalmente, son los bancos chinos los que se llevan los primeros cuatro puestos del ranking Brand… More +

China’s Banks Continue to Consolidate Global Brand Presence


Led by ICBC as the world’s most valuable banking brand (US$79.8 billion), China’s banks dominate top four spots of the Brand Finance Banking 500 2019 ranking Chinese banks grow 28%, achieving US$407 billion in total brand value,… More +

Ferrari in Pole Position as World’s Strongest Brand


London - Davos, 22/1/2019 Ferrari accelerates to claim the title of the world’s strongest brand, with a score of 94.8 out of 100 and an AAA+ rating Three of the Big Four brands: Deloitte, PwC, and EY, post an elite AAA+ brand strength… More +

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Brand Finance Banking 500 2019

Brand Finance Banking 500 2019


Every year, Brand Finance values the world’s biggest brands. The 500 most valuable… More +

Brand Finance Global 500 2019

Brand Finance Global 500 2019


Every year, Brand Finance values the world’s biggest brands. The world's 500 most… More +

Brand Finance Tobacco 10 2018

Brand Finance Tobacco 10 2018


The annual report on the most valuable tobacco brands. The majority of the world’s… More +

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Av. Vasco de Quiroga 3900
Torre A Piso 10B
Col. Santa Fe Cuajimalpa
CP 05348
CDMX, Mexico

T: +52 55 4631-3476


Laurence Newell
Managing Director - Brand Finance Mexico

Erika Eyl
Marketing and Communications - Brand Finance Mexico

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