Brand Finance

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News archive.

Soccer's popularity in China presents opportunity for European clubs

07.06.2017

The study, by Brand Finance, a London-based brand valuation consultancy, says soccer is now second in the popularity stakes behind basketball in terms of fan numbers. But the China Fan Research 2017 report notes that soccer fans are already… read more

Manchester United hold off Real Madrid to retain title of most valuable brand

06.06.2017

Manchester United have retained their status as the club with the most valuable brand in world football for a second successive year despite the power of Real Madrid reaching an all-time high. read more

Ping An overtakes Allianz as world’s most valuable insurance brand, survey finds

01.05.2017

Strong profit, cross selling strategy led to sharp rise of brand value at Ping An, while China Life stay unchanged in third place. read more

U.K. Brands Decline in Value as Brexit Takes Toll, Agency Says

27.04.2017

British brands are in decline as the Brexit-induced fall in the pound makes companies more vulnerable to takeovers by foreign suitors, according to a report published Thursday. read more

Guinness and Ryanair named among most valuable Irish brands

27.04.2017

Brand Finance ranking also includes AIB, DCC, BoI, Smurfit, Jameson and Kingspan.   read more

These are the 10 Most Valuable Brands in the Middle East

10.04.2017

Emirates has been the most valuable brand in the Middle East ever since Brand Finance initiated its ranking in 2010 and the Dubai-based airline has been top of its industry at a global level for the last five years. However 2017 sees a… read more

Which liquor is quicker?

10.04.2017

Chinese alcohol brand Kweichow Moutai, best known for brewing the fiery grain-based drink baijiu, has overtaken Johnnie Walker-brand owner Diageo Plc. to become the world’s most valuable liquor-company. read more

In a world of media bias, the Wall Street Journal seeks objectivity

06.04.2017

The Wall Street Journal's VP of marketing and sales explained how the brand found its positioning during the 2016 presidential election. Ever heard of Marmite? For Americans who don't know the British brand, it's a yeast-based spread with… read more

STC bags Brand Finance award in Spain

08.03.2017

The Saudi Telecom Company (STC) received the Brand Finance award as the most valuable brand in the Middle East at the Mobile World Conference (MWC) 2017 in Barcelona, Spain. Anthony Kendall, Brand Finance strategy director, handed the award… read more

Tobacco brand values continue to rise despite tide of regulation

07.03.2017

The brand value of tobacco companies rose over the last year, despite strict regulations on selling this product category in many markets around the world. read more

Is Snap worth its valuation given its advertising proposition?

02.03.2017

The owner of Snapchat is the latest US social media company to come to the stock market with a heady valuation. Though investors are split on whether Snap shares will turn out to be like that of Facebook or Twitter. read more

The most valuable brands revealed

01.02.2017

The new-world Silicon Valley technology titans rule the top 10 global most valuable brands list, while Australia's traditional companies, such as telcos, banks, miners and the grocery duopoly, dominate the Australian scene. Read more:… read more

Google dethrones Apple as world's most valuable brand

01.02.2017

The Android and Chrome owner increased its value 24% to $109.5bn (£88.1bn) – just moving ahead of Apple, which was down 27% to $107.1bn (£8.2bn). Google last topped the list in 2011, when it was overtaken by the iPhone… read more


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