Brand Finance

Download logo: pdf svg eps png

News archive.

Concept of productivity is being oversimplified

30.04.2015

May 1, 2015 By Charles Tilley, Chief Executive, Chartered Institute of Management Accountants (CIMA) Published on FT.com .   Sir, The claim that professional services are the root cause of the UK’s productivity problem (April 20)… read more

TCS fastest growing IT brand for last 5 years

20.02.2015

The IT bellwether increased its brand value from $2.3 bin to $8.7 bn, while retaining the industry's highest brand strength rating of 'AA+' Tata Consultancy Services, the country’s largest provider of information technology, has been… read more

How Lego's bricks have built a stronger brand than Ferrari's cars

17.02.2015

Read full article via The Telegraph read more

How Lego's bricks have built a stronger brand than Ferrari's cars

17.02.2015

iPhone maker Apple may be the most valuable brand, but children's favourite Lego wins out when it comes to brand strength Lego has overtaken Ferrari to become the world’s most powerful brand, according to a new study, while Apple… read more

Indian banking brands shine on the global stage

02.02.2015

Read more Via Business Standard India   read more

The Commonwealth has retaken the crown as Australia's most valuable bank brand

02.02.2015

Read more, via  Business Insider Australia read more

Political will, not tourism, key to nation brands now

16.12.2014

While India has an enduring campaign in 'Incredible India', However, it could be argued that the phrasing does not sufficiently differentiate India from other nations Full Article Here read more

Victoria’s Secret - A 3.9 Billion Dollar Brand

02.12.2014

The Victoria's Secret Angels are flying into the Capital for their first ever London show. They first appeared in 1997 and in the 17 years since, have helped to build a formidable global brand. The Angels are the ultimate brand ambassadors… read more

Brand Finance Has Moved

12.11.2014

As of 12/11/14 Brand Finance has moved to its new office on 3 Birchin Lane, Bank, London, EC3V 9BW. read more

Fiat Chrysler Spins Off Ferrari to Get Cash as Debt Soars

03.11.2014

Fiat shares surge after the company announced it would spin off Ferrari. Fiat has begun to harness the power of the prancing horse, but what will that mean for the power of the Ferrari brand? Click here to read the story .  Click here… read more

High for Uruguay’s progressive policies

22.09.2014

Larissa Perdomo of Uruguay's national branding agency, Uruguay XXI, highlights the country's growth in the 2013 BF Nation Brands Study for the Financial Times. Click here to read the article: … read more

Aston Martin puts Nissan exec in driving seat

01.09.2014

Can the new Aston Martin CEO, Andrew Palmer, leverage the brand to boost sales? Brand Finance's Robert Haigh comments for the Telegraph: Click to read the article here: read more


Support material.

Please get in touch: