IKEA is still Sweden’s most valuable brand at SEK 135.9 billion – but gambling, groceries and Gripens steal the 2025 spotlight
Top 50 Swedish brands worth SEK 1.17 trillion in total
Evolution Gaming (up 75%) and betsson (up 53%) are the fastest-growing
SAAB benefits from NATO accession and the demand for military hardware
LONDON, 15 May 2025 – Sweden’s flagship brands … read more