Press Releases

New data from Brand Finance reveals that X (formerly Twitter) has dropped out of global media brand ranking LONDON, 12 September 2024 – Elon Musk's decision to abandon the Twitter name for a new brand has led to a significant … read more

Toyota continues its reign as the most valuable Japanese brand ranked in 2024 Tokyo Disney Resort: A shining star in the Japanese brand landscape, sole brand with prestigious AAA+ brand strength rating GU records 35% growth, surpasses $1.1 billion in … read more

Red Bull bleibt wertvollste Marke Österreichs, auch im Nachhaltigskeitswert ERSTE Bank behauptet sich als stärkste Marke, gefolgt von der aufstrebenden UNIQA NOVOMATIC beeindruckt als die am schnellsten wachsende Marke. Voestalpine ebenfalls im rasanten Vormarsch. Insgesamt wachsen die … read more

The latest Brand Finance ranking reveals IQOS is the world’s fastest-growing tobacco brand, up 8%, amid a global shift towards smokeless alternatives and increasing regulatory pressures Marlboro maintains the top position for the 10 th consecutive year, with a brand … read more

European fashion houses lead global growth; Louis Vuitton, Rolex, and Dolce & Gabbana stand out Louis Vuitton reigns as the most valuable apparel brand ranked, valued at $32.2 billion Rolex continues its dominance as the strongest apparel brand in the … read more

Over half of food brands post double-digit brand value increases while over 80% of banking brands show upticks in value Top 3 most valuable Vietnamese brands retain 2023 rankings; Viettel leads with brand value of USD8.9 billion, followed by Vinamilk … read more

Brand Finance data reveals Paris 2024 Games boosted the value of the Olympics brand by 37% The Olympics brand is more valuable than other major sports organisations including the Premier League and NBA – only the NFL brand is more … read more

New data from Brand Finance reveals top considerations across generations when joining or leaving an employer 4 th September, LONDON – The factors influencing job choice vary widely across generations and regions, according to new data from Brand Finance , … read more