Press Releases

New Brand Finance data highlights South Korea’s competitive Soft Power built through global commerce, cultural influence, and technology leadership Commercial strength: South Korea ranks 7 th for loved brands and 6 th for potential growth Innovation advantage: South Korea ranks … read more

 Holding its 52 nd global position, Vietnam’s influence grows with stronger international cooperation Vietnam’s rising recognition for culture and economic potential underpins it’s Soft Power progress The nation moves up nine ranks in the Sustainable Future pillar, showing improvements … read more

New Brand Finance data highlights Indonesia’s growing international attention, supported by business perceptions and cultural familiarity International awareness: Indonesia climbs six places to rank 46 th for closely followed affairs, signalling strengthening visibility Opportunity remains … read more

New Brand Finance data shows Japan leads globally in Business & Trade, with top rankings for world-loved brands and economic stability Business strength: Japan ranks 1 st for ‘products and brands the world loves’ and 2 nd for economic stability … read more

New Brand Finance data shows Sri Lanka gaining ground globally as a recommended destination to invest in, work in, and visit, while retaining its distinctive strength in tourism and culture ‘Ease of doing business in and with’: Sri Lanka ranks … read more

New Brand Finance data highlights the Philippines’ strongest perceptions in friendliness and fun, alongside improving cultural influence and business accessibility People & Values strength: Philippines ranks 18 th globally for fun and 22 nd for friendliness, reinforcing positive public … read more

New Brand Finance report reflects Thailand’s strong global appeal, supported by tourism strength and business confidence Thailand ranks 12 th globally for being a great place to visit, reinforcing tourism appeal Business confidence strengthens: Thailand ranks 18 th for ease … read more

New Brand Finance data highlights Malaysia’s strengthening perceptions of openness, engagement, and regional credibility Business accessibility: Malaysia ranks 16 th for ease of doing business Regional confidence: Malaysia ranks 29 th for ‘good relations with other countries’ People and values … read more