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Press Releases

Hitachi is the sixth most valuable engineering brand globally
New Brand Finance data reveals Japan’s top engineering brands are worth $47.8 billion Japanese brands represent 13% of the global engineering sector’s collective brand value, making it the third largest contributor $2.2 billion brand value: New entrant Taisei debuts at … read more
CSCEC remains the most valuable engineering brand for seventh year while General Electric is the sector’s fastest growing
New Brand Finance data reveals top 50 global engineering brands’ collective value drops 2% to $360.6 billion Chinese and American brands equally represented in rankings; China brands record 5% value dip overall while American brands hold steady Top three most … read more
Singapore reaffirms ASEAN Soft Power leadership  
New Brand Finance survey shows the island nation recording consistent performance across key indicators for island nation Singapore leads in governance and integrity with top rankings for admired leadership, safety, and ethics A business-friendly powerhouse, Singapore excels in ease of … read more
South Korea ranks 11th for global Soft Power, strengthened by brands, innovation, and future growth
New Brand Finance data highlights South Korea’s competitive Soft Power built through global commerce, cultural influence, and technology leadership Commercial strength: South Korea ranks 7 th for loved brands and 6 th for potential growth Innovation advantage: South Korea ranks … read more
Vietnam sustains global Soft Power ranking as Influence grows
 Holding its 52 nd global position, Vietnam’s influence grows with stronger international cooperation Vietnam’s rising recognition for culture and economic potential underpins it’s Soft Power progress The nation moves up nine ranks in the Sustainable Future pillar, showing improvements … read more
Indonesia retains 45th rank for global Soft Power as international visibility rises
New Brand Finance data highlights Indonesia’s growing international attention, supported by business perceptions and cultural familiarity International awareness: Indonesia climbs six places to rank 46 th for closely followed affairs, signalling strengthening visibility Opportunity remains … read more
Japan overtakes the UK to rank 3rd globally for Soft Power
New Brand Finance data shows Japan leads globally in Business & Trade, with top rankings for world-loved brands and economic stability Business strength: Japan ranks 1 st for ‘products and brands the world loves’ and 2 nd for economic stability … read more
Sri Lanka rises into top 80 for ease of doing business in new Global Soft Power Index
New Brand Finance data shows Sri Lanka gaining ground globally as a recommended destination to invest in, work in, and visit, while retaining its distinctive strength in tourism and culture ‘Ease of doing business in and with’: Sri Lanka ranks … read more

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For media enquiries, the best way to reach us is to email press@brandfinance.com.

Penny Erricker
Associate Communications Manager
Brand Finance
Florina Cormack-Loyd
Communications Director - North America
Brand Finance
Gayathri Saravana Kumar
Marketing Director - Asia Pacific
Brand Finance

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