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La gran banca española en la cresta de la ola en valor de marca según Brand Finance
Los 8 principales bancos españoles suman €32,9 mil millones en valor de marca, un 2,5% más de lo que sumaban en 2023. Santander, BBVA, CaixaBank, Sabadell, Bankinter, Abanca, Kutxabank e Ibercaja son los bancos incluidos en el Brand Finance Banking … read more
Banca Transilvania named world’s 3rd strongest banking brand in latest ranking  
Chinese brands hold onto top four most valuable spots in new Banking 500 ranking by Brand Finance    Banca Transilvania is the world’s 3 rd strongest banking brand in 2024   Romanian banks BRD and BCR are also present in Banking … read more
Die 500 wertvollsten Bankenmarken verdoppeln ihren Gesamtwert innerhalb eines Jahrzehnts 
China und USA Marken bilden die Top 10 der wertvollsten Banken weltweit   Chinesische Banken steigern sich und besetzen mit ICBC an der Spitze die vier Top Plätze im Ranking der wertvollsten Bankenmarken    - U.S. Bank of America bleibt führende westliche … read more
The world’s top 500 banking brands’ total brand value doubles over a decade
Chinese brands hold onto top four spots in new Banking 500 ranking by Brand Finance Chinese banking brands recover in value, holding on to top four most valuable banking brands spots and increasing in brand value Local banking brands prove … read more
Greenhushing is Unsustainable – How the World’s Biggest Brands Let Billions Go to Waste
New research from leading valuation firm Brand Finance , in association with CSRHub and the International Advertising Association (IAA), indicates that the world’s biggest brands are missing out on billions of dollars of potential value by failing to properly communicate … read more
Las grandes marcas españolas están perdiendo 755 millones de dólares en valor de sostenibilidad
Los sectores de Retail, Banca y Energía lideran el valor de percepciones de sostenibilidad en España. Zara, Santander, Mercadona, Movistar, Iberdrola, BBVA, El Corte Inglés, CaixaBank y Repsol son las marcas españolas incluidas en el ranking global de las 500 … read more
Itaú e Branco do Brasil, as marcas de sustentabilidade mais bem percebidas do Brasil, estão perdendo valor na comunicação ESG
O Itaú e o Banco do Brasil, as marcas brasileiras com maior percepção de sustentabilidade, têm um gap positivo de comunicação de sustentabilidade de US$ 40 milhões e US$ 21 milhões, respectivamente. Para os brasileiros, a Heineken é a marca … read more
Brand Finance’s Global Soft Power Index 2024:  USA and UK ranked top nation brands, China takes third place, overtaking Japan and Germany 
The 5 th annual global survey from Brand Finance ranks all 193 member states of the United Nations for the first time   Military conflict harms soft power, with Russia, Ukraine, and Israel falling down the ranking   China is … read more

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Penny Erricker
Communications Executive
Brand Finance
Cristina Campos
Communications Director - Southern Europe & Latin America
Brand Finance
Florina Cormack-Loyd
Communications Director - North America
Brand Finance
Mark Crowe
Managing Director
Australia
Andrew Ee
Communications Director – Asia Pacific
Brand Finance
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