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Press Releases

World’s 100 most valuable Trade in Services brands are worth $4.6 trillion in 2026
Brand Finance’s inaugural Trade in Services 100 2026 reveals how digital platforms, financial networks, professional services and travel brands transform intangible capabilities into cross-border value Microsoft leads the Trade in Services 100 2026 with a brand value of $565.3 billion, … read more
Austria’s top brands reach historic-high at 16% brand value growth to €46.8 billion, led by Red Bull 
New Brand Finance data reveals banking, logistics and energy brands shape Austria’s brand value story in 2026   Red Bull remains Austria’s most valuable brand; up 22% to €10.6 billion   Erste (brand value up 29% to €7.9 billion) and Raiffeisen … read more
Swiss brands thrive on stability as combined brand value reaches CHF148.8 billion
Swiss brands grow 4%, taking top 50’s combined value to CHF148.8 billion in 2026 Nestlé extends its lead as Switzerland’s most valuable brand, with brand value up 18% to CHF19.8 billion Rolex holds firm at CHF16 billion, defying declines across … read more
Al-Hilal and Al Ain lead Middle East football brands as regional competition intensifies
Brand Finance research shows rising football fandom across the UAE and Saudi Arabia is driving greater engagement with local clubs Al-Nassr FC rises to become Saudi Arabia's second-strongest club brand, with Al-Ahli SFC also overtaking Al-Ittihad Club to move into … read more
Amul named world's strongest dairy brand as Indian food and dairy brands reach $9.9 billion  
Brand Finance ranks five Indian brands among the world's leading food and dairy names, led by Amul, Mother Dairy, Britannia and Nandini Amul 's brand value rises 22% to $5 billion as it ranks the world's strongest dairy brand   Mother … read more
Japan’s food and drinks brands reach $8.1 billion, but falling brand strength signals a relevance test 
Brand Finance ranks seven Japanese brands among the strongest and most valuable brands in the Food & Drink 2026 report All five Japanese food brands record declining BSI scores in 2026   Oi Ocha stands out as the second strongest … read more
Beijing Guoan: Chinese Super League’s strongest brand as fan engagement rebounds
New Brand Finance data reveals China’s leading football clubs are strengthening their brands through city identity, supporter loyalty and matchday experiences Shanghai Shenhua and Zhejiang Professional rank as second and third strongest brands, respectively Average Chinese Super League (CSL) … read more
Chinese logistics brands contribute $30.6 billion to global sector value, led by SF Express
Brand Finance’s Logistics 50 2026 reveals that Chinese brands contribute 14% to the sector’s total brand value this year China Post ranks among the top 10 most valuable logistics brands globally JINGDONG Logistics is the second strongest logistics brand globally … read more
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For media enquiries, the best way to reach us is to email press@brandfinance.com.

Penny Erricker
Communications Manager
Brand Finance
Florina Cormack-Loyd
Communications Director - North America
Brand Finance
Gayathri Saravana Kumar
Global Marketing and Communications Director
Brand Finance

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