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Businesses are failing to account for brands’ value

10.05.2016

According to a new report by Brand Finance, globally brands have $31 trillion in undisclosed value, with advertising the “most intangible” industry. Company’s operating in the sector have tangible assets (such as inventory… read more

Brand Finance Appoints New Chairman

06.05.2016

  Brand Finance is pleased to announce that Richard Sykes was appointed Chairman on April 1st, 2016.   Richard has had a long and successful career at PwC where he has been a global relationship partner for a number of FTSE 100… read more

Top 50 global beauty brands 2016

03.05.2016

For the third year running, L’Oréal Paris has topped the Brand Finance 50 Most Valuable Cosmetics Brands beauty league table. But how does the beauty and personal care industry compare with high-fliers across the worlds of… read more

The Princess Charlotte Effect: inside the clothing frenzy caused by a Royal one-year-old

01.05.2016

It didn't take long for the world to realise just how much of a style-setter Princess Charlotte would prove to be. Within minutes of the Duke and Duchess of Cambridge appearing on the steps of the Lindo Wing with their 10-hour-old daughter a… read more

Kenya: Africa's rising star

22.04.2016

Brand Kenya is delighted to sponsor the Giants Club Summit. This event will draw attention to our country – truly Africa's rising star – and help to protect one of its greatest attractions, the diverse and precious wildlife. read more

Queen at 90: British crown's net worth estimated at £58bn

22.04.2016

The British monarchy has a total net worth of £58.4bn (€74.1bn; $83.8bn), according to a report. On Queen Elizabeth II's 90th birthday, consultancy firm Brand Finance estimated that the royal family will bring in a net… read more

The future of brand value: where finance and marketing meet

11.04.2016

Branding has never been more important than in today’s digital age, differentiating when the market is awash with online and real world noise. As the way consumers interact with brands changes, how can the industry stay ahead of the… read more

Best and worst bank brands in South Africa 2016

17.03.2016

The latest Brand Finance report on banking shows which South African banks have the most valuable brands in 2016. Standard Bank has overtaken Absa and FNB as the most valuable banking brand in the country, climbing two spots since the… read more

Star Wars Success Propels Disney to World's Most Powerful Brand

08.02.2016

Walt Disney is the world’s most powerful brand, thanks to the likable robots R2-D2 and C-3P0, who propelled the entertainment company to the top spot following the box office success of ‘‘Star Wars VII: The Force… read more

Emirates soars as world's most valuable airline

08.02.2016

Emirates continues to be the most valuable airline brand, pipping the likes of Qatar Airways, British Airways and US carrier United, according to the latest consultancy Brand Finance report released this week. read more

Beyond logo

04.12.2015

Many brand owners think of their brands as logos or labels. Their discussions on branding would revolve around colours, fonts, layouts, designs, sizes and locations of the logo on various touch points. Seen through this traditional and… read more

Volkswagen brand value erodes $10 billion

25.09.2015

According to Brand Finance's CEO David Haigh, Volkswagen was the third largest automotive brand after Toyota and BMW in a 2015 listing of the world's top auto brands. read more

Volkswagen brand value falls by $10 bn after emission test scandal

25.09.2015

Brand value of German automaker Volkswagen has eroded by a massive $10 billion following the revelation of emission test scandal by the company in the US. read more


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