Brand Finance

Download logo: pdf svg eps png

Upcoming event.

Brand Finance Banking & Financial Services Forum 2017

Thursday 2 February 2017, 12:00 - 16:30


Event overview.

Brand architecture: the foundation of shareholder value

Brand Finance research shows that active investment in the most heavily branded businesses (those with the highest ratio of brand value to enterprise value) can generate returns of almost double the market average. For shareholders seeking to optimise returns, analysts forecasting performance or managers developing strategy, an understanding of why this is the case is critical. At the Brand Finance Banking and Financial Services Forum 2017, we will hear both from those who assess brands and those tasked with managing them.

Join us as we examine the link between brand architecture, brand valuation and shareholder value, providing essential insight for all financial services professionals.

Click here to book tickets +


Speakers.

Brian Caplen

Editor, The Banker

Bill Gajda

Senior Vice President, Innovation and Strategic Partnerships, Visa Inc.

Tracy Garrad

CEO, First Direct

David Haigh

Chief Executive, Brand Finance plc

Andy Moore

Insights & Research Director, Brand Finance


Programme.

12:00 - 13:00 Registration & Lunch
13:00 - 13:10 Introduction: David Haigh, CEO, Brand Finance plc
13:10 - 13:30 Valuation Results & Trends Brian Caplen, Editor, The Banker
13:30 - 13:50 Research Findings: Andy Moore, Insight Director, Brand Finance plc
13:50 - 14:10 Speaker tbc
14:10 - 14:30 Panel Session - Q&A
14:30 - 15:00 Coffee Break
15:00 - 15:20 Tracy Garrad, CEO, First Direct
15:20 - 15:40 Bill Gajda, VP, Innovation & Strategic Partnerships, Visa
15:40 - 16:00 Speaker tbc
16:00 - 16:20 Panel Session - Q&A
16:20 - 16:30 Concluding Remarks

Where.


Brand Exchange
3 Birchin Lane
London
EC3V 9BW
UK


When.

Thursday 2 February 2017
12:00 - 16:30

Add to my calendar +


Book +

Get in touch

events@brandfinance.com
T +44 (0)207 389 9400


Downloads.



Support material.

Please get in touch: