10.00 - 15.30 PDT
This year's Sustainable Brands conference will focus on breakthrough innovation opportunities in service of smarter, healthier, and faster transitions to sustainable and regenerative business models. For business and society to thrive in harmony with nature, virtually all industries will need innovative solutions that are adequately and ethically deployed at scale. We will dive into a number of promising directions through a variety of session formats.
Hear from purpose-driven, action-oriented visionaries from the world’s leading brands who are focused on delivering positive results for businesses, consumers, the planet, and society. Mainstage speakers will present the latest leadership skills and capabilities, case studies of reinventing business models at scale, and inspiration to transform your relationship with customers, suppliers, investors, employees, and communities.
Alfred DuPuy, Director of Valuation & Strategy, Brand Finance will join two engaging panel discussions:
Research insights series: Consumer preferences and behaviors - 10:00-12:00 PDT
In this data-rich session, expert researchers will share new insights into customer preferences, behaviors, and reactions to sustainability-centric value propositions. Gain a wealth of valuable data from The SB Socio-Cultural Trends Research™, as well as leading researchers such as Ipsos, Globescan, and Shelton Group (an ERM Group company), among other contributors. Attendees will hear the latest in consumer intelligence, plus get an opportunity for follow-up conversations with globally recognized researchers and business peers.
Leadership in sustainability-centric governance: Guidance on achieving and maintaining sustained excellence - 13:30-15:30 PDT
This insight-packed session will provide a compilation of best practices and advice on several key dimensions of sustainability-minded governance. The range of governance issues covered will include: putting purpose into practice in effective and lasting ways, meeting the urgency and necessity of science-based climate targets, embedding climate justice across the value chain, engaging CFOs in co-ownership of sustainability priorities, creating financial vehicles that can help achieve sustainability targets, getting smarter about tactical updates to insurance planning, and putting nature on the Board, among others.
Alfred is a brand specialist with over 20 years of experience leading client engagements across research (qualitative and quantitative), analytics, insights, strategy, brand architecture, valuation, modeling, and return on investment. His work spans a wide variety of sectors, markets, and geographies.
As Managing Director for North America, Alfred leads new business development, manages key client and senior leadership relationships, leads project teams, and helps extend Brand Finance’s analytical capabilities into deeper strategic insight. He is known for developing innovative techniques to address complex brand challenges and has led cross-functional teams of researchers, strategists, designers, architects, and naming specialists.
Throughout his career, Alfred has worked with clients in financial services, telecoms, industrials, manufacturing, logistics, automotive, retail, hospitality, higher education, and the not-for-profit sector. One of his earliest and most memorable projects involved pioneering a new segmentation approach to support John Deere's brand strategy and identity refresh, one of his favorite boyhood brands.
Alfred has provided expert commentary on brand valuation and the role of brand as a business asset on various media channels and news programs.