Brand Finance continues its partnership with City Nation Place for the sixth year running, programmed as an official sponsor of the City Nation Place UK Conference 2024.
Brand Finance will join senior place leaders from across the UK at the Lichfield Cathedral in Staffordshire to connect with the leadership teams of local and regional authorities; place branding, destination marketing and economic development teams; and BIDs and to join the dots to build place attractiveness for citizens, visitors, and businesses.
Brand Finance will host a roundtable at the conference at 1.30pm on the topic: Reaching target audiences: how understanding place brand perceptions can help develop a successful strategy for investment, talent, and tourism attraction.
Click here to view the full conference programme, and book tickets for the conference here, entering the code BrandFinance25 at checkout for an exclusive 25% network discount.
City Nation Place provides a forum for cities, nations and places to collaborate and share best practice on place branding and place marketing strategies in order to generate sustainable tourism and economic development, build cohesive communities, and encourage global cooperation.
The first City Nation Place Global conference was launched in London in 2015 and is now an established, must-attend, annual event for engaged decision-makers from around the world who are actively involved in developing and implementing place brand strategy for their city, region, nation, or place.
The Americas conference launched in 2017, in partnership with Resonance Consultancy. This annual event now brings together the leadership teams of municipality, city and state marketing boards, DMOs, CVBs, and EDOs across the USA and Canada, who are keen to increase economic opportunities by taking a forward-thinking, collaborative approach with all stakeholders engaged in placemaking and place story-telling to attract talent, tourism, and investment.
City Nation Place has also organised events in Asia [Singapore], Latin America [Costa Rica] and in the UK for a specifically UK audience, and is actively engaged in the process of developing more opportunities around the world.
City Nation Place provides a forum for cities, nations and places to collaborate and share best practice on place branding and place marketing strategies in order to generate sustainable tourism and economic development, build cohesive communities, and encourage global cooperation.
The first City Nation Place Global conference was launched in London in 2015 and is now an established, must-attend, annual event for engaged decision-makers from around the world who are actively involved in developing and implementing place brand strategy for their city, region, nation, or place.
The Americas conference launched in 2017, in partnership with Resonance Consultancy. This annual event now brings together the leadership teams of municipality, city and state marketing boards, DMOs, CVBs, and EDOs across the USA and Canada, who are keen to increase economic opportunities by taking a forward-thinking, collaborative approach with all stakeholders engaged in placemaking and place story-telling to attract talent, tourism, and investment.
City Nation Place has also organised events in Asia [Singapore], Latin America [Costa Rica] and in the UK for a specifically UK audience, and is actively engaged in the process of developing more opportunities around the world.