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Brand Finance Banking Forum 2014

04 February 2014, 08:30–17:00 UK Time

For agenda see 'Downloads' in the bottom right corner

Speakers incldue:

The Rt Hon Dr Vince Cable MP, Secretary of State for Business, Innovation and Skills

António Horta-Osório, Group Chief Executive of Lloyds Banking Group

Benny Higgins, Chief Executive of Tesco Bank 

Alan Keir, Chief Executive, EMEA, HSBC Bank plc

Gain first-hand insights from world leading brand practitioners and cutting-edge thinkers who will share their best practices, knowledge and expertise about managing and maximising brand value.

Ask questions and hear from the panellists as they share and discuss the trends and influences affecting banking brands today.

Expand your network with international colleagues and gain first-hand insights from the world’s leading brands.

See the 'Speakers' tab for the full list of our esteemed speakers.

Who Should Attend

CEOs, CMOs and CFOs of major banking brands interested in maximising the value of their brands and intangible assets.

04 February 2014, 08:30–17:00 UK Time
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Brian Caplen
The Banker

Brian Caplen has been editor of The Banker since 2003. He joined the Financial Times Group from Euromoney in 2000 where he had been executive editor of Euromoney magazine for five years. He also worked as a business editor and journalist in Hong Kong and the Middle East for 10 years. He has travelled extensively and done numerous high level interviews with prime ministers, finance ministers, central bank governors and senior executives. He has a first class honours degree In Development Studies from the University of East Anglia.

David Haigh
Chairman and CEO
Brand Finance

David is the Chairman and CEO of Brand Finance Plc – the world’s leading brand valuation consultancy. He has worked in the area of branded business, brand, and intangible asset valuation since 1991. He specialised entirely in the field after becoming the Director of Brand Valuation for Interbrand in 1995. He subsequently left Interbrand in 1996 to launch Brand Finance which is celebrating 25 years in business this year.

David represented the British Standards Institution in the working parties responsible for crafting international industry standards: ISO 10668 on Brand Valuation in 2010 and ISO 20671 on Brand Evaluation in 2019.

David is a passionate writer and has authored many articles on brand valuation, published in numerous marketing and finance newspapers and magazines, such as: Financial Times, Accountancy Age, and Marketing Week. He has also lectured on the topic of brand valuation for Harvard, Chicago, and London Business Schools.

David graduated from Bristol University with an English degree, qualified as a Chartered Accountant with Price Waterhouse in London, and obtained a postgraduate diploma in Marketing from the Chartered Institute of Marketing (CIM). He is a Fellow of The Royal Institution of Chartered Surveyors (RICS) and has a practising certificate with the Institute of Chartered Accountants in England and Wales (ICAEW).

The Rt Hon. Dr Vince Cable MP
Secretary of State for Business, Innovation and Skills & President of the Board of Trade

Vincent Cable read Natural Science and Economics at Cambridge University followed by a PhD at Glasgow University.

From 1990 Vince worked for Shell International and in 1995 became Shell's Chief Economist. He was made head of the economics programme at Chatham House and since becoming an MP, has been appointed a fellow of Nuffield College, Oxford and from 2001 to 2004, a visiting research fellow at the Centre for the Study of Global Governance at the LSE.

In 1997 Vince Cable was first elected to Parliament to represent Twickenham. He joined the Liberal Democrat Shadow Cabinet in October 1999 as Spokesman on Trade and Industry. From November 2003 until May 2010, Vince was appointed the Liberal Democrat Shadow Chancellor and following that, the Deputy Leader of the Party until May 2010. He is now Secretary of State for Business, Innovation and Skills.

Vince has published several books and reports on international economics, trade and environmental issues.

Jamie West
Director of AdSmart and Commercial Development at Sky Media

With over 20 years of TV and Online sales experience, Jamie now heads-up the team responsible for the development of emerging advertising opportunities at Sky Media.

Central to this role is the creation of AdSmart – Sky’s much anticipated addressable advertising capability.

His career path has taken him from ITV to Channel 5 to Viacom Brand Solutions and now to the world’s largest multi-channel sales house – Sky Media.

Anthony Browne
Chief Executive
British Bankers Association

Anthony was previously responsible for Morgan Stanley’s external engagement on political and regulatory issues for EMEA. Prior to joining Morgan Stanley, Anthony was policy director for economic development for Boris Johnson, the Mayor of London. He set up the London apprenticeships programme, recruiting 40,000 apprentices in one year, and helped set up theCityUK, on whose board he sat.

Previously, Anthony ran Policy Exchange, the UK’s largest free market think tank, after spending the first two decades of his career as a journalist, with roles including economics correspondent of the Observer, Brussels correspondent and chief political correspondent of the Times and economics correspondent at the BBC. 

Giles Andrews

Giles Andrews is CEO of Zopa, the world’s first and UK’s leading P2P lending business, which is currently enjoying growth of over 2.5x year on year.  Zopa has now lent more than £450m and reached over 1% market share in UK personal loans.  It has also been voted ’Most Trusted Personal Loan Provider’ in the Moneywise Customer Awards for the past 4 years in a row.  In 2012 Zopa raised growth equity from Augmentum Capital, an investor linked to the Rothschild Investment Trust.  In December 2012, the Government confirmed its intention to lend £10m through Zopa as part of the Business Finance Partnership. 

Giles spent the first ten years of his career pursuing all things automotive.  This included co-founding Caverdale in 1992, a start-up taken to a £250m revenue motor retailer and sold in 1997.  After an MBA at INSEAD he ran his own consultancy business whose clients included Tesco and Tesco Personal Finance and which also provided start up advice and early stage funding for new businesses, until co-founding Zopa in 2004.  Giles also holds an MA in experimental psychology from Oxford University.

Alan Keir
Chief Executive, EMEA
HSBC Bank plc

Alan Keir was born in Scotland.  Having graduated from the University of Bradford, he joined the International Division of Midland Bank in 1981 and on completion of the GTP he took up his first managerial position in charge of graduate recruitment and development, International Division.  He was then Manager, Shipping Group in Corporate Banking Division (1986) and was seconded to the Panel of Takeovers & Mergers (1987/89).  In 1990 he headed one of the Corporate Banking Divisions in HO.  September 1994 seconded to Hong Kong as Senior Manager, International Corporate Accounts, 1997 Head of Retail Credit & Risk, HO UK, 1998 General Manager, Midlands Division, 2003 General Manager, Commercial Banking, November 2003 also appointed Global Co-Head of Group’s Commercial Banking activities.  Appointed Group General Manager, October 2006.  He was appointed Group General Manager, Commercial Banking, Europe, September 2008.  In addition, now covers Commercial Banking for North America and Canada.

 In January 2011 Alan was appointed Global Head of Commercial Banking with day-to-day responsibility for running all aspects of HSBC’s Commercial Banking business. Alan also became a Group Managing Director and a member of the HSBC Group Management Board.  In October 2013 Alan was appointed GMD EMEA and CEO, HSBC Bank plc.

 Alan is an Associate of the Chartered Institute of Bankers and member of GlobalScot.

 Alan is married and has one son.

António Horta-Osório
Group Chief Executive
Lloyds Banking Group

António joined the board of Lloyds Banking Group on 17 January 2011 as an Executive Director and became Group Chief Executive on 1 March 2011.Previously he was the Chief Executive of Santander UK plc and Executive Vice President of Grupo Santander.He was also Chairman of Santander Totta until 2011, where he was CEO between 2000‐2006, and prior to that was CEO of Banco Santander Brazil.

António started his career at Citibank Portugal where he was Head of Capital Markets.Atthe same time, he was an assistant professor at Universidade Catolica Portuguesa. He then worked for Goldman Sachs in New York and London.

In 1993, he joined Grupo Santander as Chief Executive of Banco Santander de Negócios Portugal. A graduate of management and business administration at Universidade Católica Portuguesa, António has a MBA from INSEAD where he was awarded the Henry Ford II prize – and an AMP from Harvard Business School. He was recently awarded Honorary Doctorates from the University of Edinburgh and the University of Bath.

Previously a non executive Director to the Court of the Bank of England, António is currently a non executive of Fundação Champalimaud in Portugal, serves on the CBI President’s Committee and is a Governor of the London Business School.

António is 49, married with three children and is a keen tennis player and scuba diver.

Benny Higgins
Chief Executive
Tesco Bank

Benny has extensive experience within the financial services industry.  During a career which started in 1983 at Standard Life, he has held senior positions within the worlds of investment management, retail and business banking. 

From being a Member of the Group Executive at Standard Life, Benny moved to RBS (in 1997) as Chief Executive of Retail Banking.  He was with RBS until 2005.  During this time he led the successful integration of NatWest Retail Banking – the largest single merger in UK banking for some time.

Before joining Tesco Bank, Benny served as Chief Executive Officer of the Retail Business of HBOS plc.

He achieved a First Class Honours degree in Mathematics from the University of Glasgow.  He qualified as a Fellow of the Faculty of Actuaries in 1986 and is currently a member of its Council.  He is also a Fellow of the Chartered Institute of Bankers in Scotland and a member of the Treasury Task force on Financial Inclusion and the Scottish Government’s Financial Services Advisory Board (FiSAB). 

As a member of the Glasgow Economic Leadership Board and the Commonwealth Games Legacy Board, Benny maintains close ties to his home town.  He is also a Non-Executive Director of Buccleuch Group, a Director of Scottish Financial Enterprise and a Princes Trust Ambassador.

Lord Davies of Abersoch, CBE
Corsair Capital

Lord Davies is a Partner and Vice Chairman of Corsair Capital, a private equity firm specialising in financial services.  He has a wide range of interests, including being Chairman of the Royal Academy of Arts Trustees, and Chairman of the Garden Bridge Trust.  He was Minister for Trade, Investment, Small Business and Infrastructure from January 2009 until May 2010.

Prior to that, he was Chairman and previously CEO, and served on the Board of Standard Chartered for over 12 years.

He was awarded a CBE for his services to the financial sector and the community in Hong Kong in June 2002 where he served as a member of the HK Exchange fund for seven years.  Lord Davies is also a JP in Hong Kong.

Lord Davies is married with two children and is a fluent Welsh speaker.


Mark Mullen
Chief Executive
First Direct

Hitherto a career financial services Marketer, Mark was educated in Trinity, Dublin and has an MBA from Warwick Business School.  He has worked in a variety of businesses in the UK including Asset Finance, Consumer Credit and Banking and was previously Head of Marketing at first direct.

His most recent role prior to becoming CEO of first direct was as Regional Head of Marketing, HSBC Middle East.

Mark is married with three children and lives in Yorkshire.


Job Title


London Stock Exchange 10 Paternoster Square London EC4M 7LS

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