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Past event.

Brand Finance Global 500 2020 Launch at Davos

Wednesday 22 January 2020, 09:30 - 12:00

Event overview.

Join Brand Finance alongside C-suite executives from around the globe at the World Economic Forum in Davos, supported by Tata Consultancy Services, to launch our Brand Finance Global 500 2020 report and present the findings of our annual study into the world's strongest and most valuable brands across all sectors and countries, as well as the Brand Finance Brand Guardianship Index 2020 ranking of the world's top 100 CEOs.

Brand Finance will host a dedicated session on "Shareholders for a Sustainable World: Maximizing Purpose and Profit”. This is aligned with WEF’s theme: "Stakeholders for a Cohesive and Sustainable World".

If you or a colleague are attending Davos this year, we would be delighted to have you join us to explore the purpose and business models of companies working for a sustainable world. 

Click the link below to register interest for the event. Alternatively, to find out more about the event or to learn about your brand's performance ahead of the report launch, email

For all other event enquiries, please email


Click here to book tickets +


Amit Bajaj

CEO & Head of Europe, Tata Consultancy Services

Bernd Eitel

CCO & Brand Chief Officer, LafargeHolcim

Becky Frankiewicz

CEO, North America, Manpower Group

David Haigh

Chief Executive, Brand Finance Plc

Stella Medlicott

CMO, Ericsson

Nicolas Georges Trad

Co Founder, Reputation Institute

Adif Zulkifli

Executive Vice President & CEO, Upstream Business, PETRONAS


09:30 - 10:00 Welcome Breakfast

10:00 - 10:10


Welcome & Introduction

Amit Bajaj, CEO at TCS Europe

10:10 - 10:30


Official Launch: Brand Finance Global 500 2020 Report

David Haigh, CEO, Brand Finance

10:30 - 11:30




C-Suite Panel - Shareholders for a Sustainable World: Maximising Purpose & Profit

Becky Frankiewicz, CEO, North America, Manpower Group

Adif Zulkifli, Executive Vice President & CEO, Upstream Business at PETRONAS

Stella Medlicott, CMO, Ericsson

Bernd Eitel, CCO & Brand Chief Officer, Lafarge Holcim

Nicolas Georges Trad, Co-Founder of Reputation Institute

11:30 - 12:00 Buffet Lunch & Networking


TCS Dome,
Promenade 80,
7270 Davos,


Wednesday 22 January 2020
09:30 - 12:00

Get in touch
T +44 (0)207 389 9400


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