Brand Finance Global Forum 2016

David is the Chairman and CEO of Brand Finance Plc – the world’s leading brand valuation consultancy. He has worked in the area of branded business, brand, and intangible asset valuation since 1991. He specialised entirely in the field after becoming the Director of Brand Valuation for Interbrand in 1995. He subsequently left Interbrand in 1996 to launch Brand Finance which is celebrating 25 years in business this year.

David represented the British Standards Institution in the working parties responsible for crafting international industry standards: ISO 10668 on Brand Valuation in 2010 and ISO 20671 on Brand Evaluation in 2019.

David is a passionate writer and has authored many articles on brand valuation, published in numerous marketing and finance newspapers and magazines, such as: Financial Times, Accountancy Age, and Marketing Week. He has also lectured on the topic of brand valuation for Harvard, Chicago, and London Business Schools.

David graduated from Bristol University with an English degree, qualified as a Chartered Accountant with Price Waterhouse in London, and obtained a postgraduate diploma in Marketing from the Chartered Institute of Marketing (CIM). He is a Fellow of The Royal Institution of Chartered Surveyors (RICS) and has a practising certificate with the Institute of Chartered Accountants in England and Wales (ICAEW).

Thebe Ikalafeng is arguably one of Africa's foremost brand authorities. He has been named one the the 100 Most Influential Africans by New African zine and one of the Top 10 Thinkers in Marketing in an Ipsos survey among business decision makers in Southern Africa.  He is founder of the award winning Brand Leadership Group and the seminal Brand Africa 100:  Africa’s Best Brands.  A global African, he has summited the 5,895m high Kilimanjaro Mountain and featured globally in leading media such as CNN, FT, CNBC Africa and African Business.  He writes, speaks and teaches in branding and related matters globally.

Since January 2014 and as corporate advisor and non-executive director, Luc Bardin advises blue chip companies, governments and academic institutions on their corporate, brand, marketing and partnership strategies. Luc is a member of the advisory board of the strategic marketing MSc at Imperial College Business School. He is chairman of Strategic Partnering Ltd and the author of Strategic Partnering - remove chance and deliver consistent success, which was published in 2013.  His next book, The Strategic Brand, will be published in 2016.

Luc spent many years in executive roles with BP plc, where he was a group vice president for 12 years, group chief sales and marketing officer, a member of the BP Downstream ExCo, CEO of multiple global businesses and founder of the ‘Strategic Accounts’ division. His career in global business leadership spans 30 years and, alongside BP, he has continuously led global branded customer facing businesses for Burmah Castrol, Hoechst and Pechiney.

He is currently cooperating with Brand Finance to spread the use of their differentiated capability and helping the Working Smart Foundation to support senior marketers who recognize that new mindset and ways of working are necessary to be an outstanding marketing leader today and tomorrow.

Simon is the Managing Director of Patterson Associates – a Pearl Meyer & Partners Practice, in London. Simon founded Patterson Associates LLP – one of the leading independent remuneration consultancies in Europe, with clients located around the world. Patterson Associates is now the European headquarters for Pearl Meyer & Partners – ranked in the top five remuneration consulting firms in all company size categories in the U.S. Previously, Simon was a Worldwide Partner with Marsh & Maclennan Corp. (MMC), based in London, where he led Mercer’s executive compensation practice. He is actively engaged as a trusted advisor to an array of privately held and listed companies, including several FTSE100 companies. He consults widely on the topic of executive compensation and performance measurement.

Simon provides independent advice on remuneration design, pay benchmarking, performance calibration, governance and shareholder value performance. As part of that effort, he remains in close contact with key investor groups, editors of the leading business media, and the government.

Patrick Barwise www.patrickbarwise.com  is emeritus professor of management and marketing at London Business School, chairman of the Archive of Market and Social Research https://www.amsr.org.uk/ and former chairman of Which?. He joined LBS in 1976 after an early career at IBM and has published widely on management, marketing and media. His book Simply Better: Winning and Keeping Customers by Delivering What Matters Most (HBS Press, 2004), co-authored with Seán Meehan (IMD), was the first non-US one to win the American Marketing Association’s annual book prize. He is also an experienced expert witness in international commercial, tax and competition cases and an advisor and early investor in several online start-ups.  His latest book The War Against the BBC, co-authored with Peter York, was published by Penguin in November 2020.

In a career that has spanned 27 years, Dean has worked on developing and activating market-leading, global brands. He spent 15 years in senior Brand Development roles at Unilever, across a number of categories and markets: Regional Category VP – Deodorants Asia & Africa [Manila]; Regional Brand VP NEAsia & Greater China – Dove Skin [Bangkok, Tokyo and Shanghai]; Global Brand VP – Sunsilk [London]; Global Vice President - House of Salon [London]. 

In April 2014, Dean joined Shell as Global VP Brand for the Royal Dutch Shell group, leading the development of Shell’s overall brand strategy, brand policies, standards and brand communications thought-leadership. This includes global corporate advertising, as well as social media and media partnerships across Shell. Dean is also the CEO of Shell Brands International AG - a Shell subsidiary that manages brand and trademark licensing to Shell companies and third parties.

Tony oversees CIMA's external affairs directorate, leading on global communications, public policy and advocacy programmes. This includes responsibility for building and sustaining key relationships with stakeholder groups and working with governments, employers, members and partners to promote the best interests of CIMA and the CGMA community. 

He is also programme director for Valuing your Talent, a research and engagement programme CIMA is conducting alongside several partners including the CIPD, CMI and UKCES.

Most recently, Tony was Chief Executive at Tomorrow’s Company, a global think tank, where he worked in partnership with CIMA on a number of programmes, including the Tomorrow’s Value lecture series and joint initiatives on corporate governance and reporting.

Prior to this, he served as Chief Executive of the charity Scope. He has also provided consultant services to the Lord Mayor of the city of London, leading the 'Restoring trust in the city' and the 'City values forum' initiatives and helping to deliver the Tomorrow’s City programme.

Tony has a degree in economics from the University of Cambridge.

Moderator

Christian May is Editor of City A.M., London's daily business newspaper with a readership of just under 400,000 professionals. Prior to this appointment he was Head of Communications and Campaigns at the Institute of Directors, the UK’s largest organisation for business leaders. He was responsible for the IoD’s public profile, campaigns and media activity, and took a leading role in shaping policy on areas including EU reform, immigration, infrastructure, innovation and tax reform. As spokesperson for the IoD, Christian appeared regularly across the broadcast media and in the national press, commenting on business on economic issues. He holds a degree in Politics from the University of Exeter and a Masters degree in Journalism from London’s City University. He has contributed to a wide range of national media outlets as a columnist and commentator, and was included in PR Week’s 2015 list of the 100 most influential PR professionals. He is a Freeman of the City of London and a Fellow of the British American Project.

Nik Gowing was a main news presenter for the BBC’s international 24-hour news channel BBC World News 1996-2014. He presented The Hub with Nik Gowing, BBC World Debates, Dateline London , plus location coverage of major global stories.

For 18 years he worked at ITN where he was bureau chief in Rome and Warsaw, and Diplomatic Editor for Channel Four News (1988-1996). He has been a member of the councils of Chatham House (1998–2004), the Royal United Services Institute (2005–present), and the Overseas Development Institute (2007-2014), the board of the Westminster Foundation for Democracy including vice chair (1996-2005), and the advisory council at Wilton Park (1998-2012 ). In 1994 he was a fellow at the Joan Shorenstein Barone Center in the J. F. Kennedy School of Government, Harvard University.  He is a board member for the Hay Festival.

Nik has extensive reporting experience over three decades in diplomacy, defence and international security. He also has a much sought-after analytical expertise on the failures to manage information in the new transparent environments of conflicts, crises, emergencies and times of tension. His peer-reviewed study at Oxford University is “Skyful of Lies and Black Swans”. It predicts and identifies the new vulnerability, fragility and brittleness of institutional power in the new all-pervasive public information space.  It can be downloaded free online after registration. The work follows an earlier study undertaken at the Kennedy School, Harvard.

In 2015 he co-authored initial findings of the “Thinking the Unthinkable” study. It is based on sixty top level confidential interviews of corporate and public service leaders, plus the new generation of millennials. The study is in partnership with CIMA. It reveals candidly the factors that explain why so many leaders face new difficulties identifying what looms in the disruptions of the “new normal” that have emerged since 2013. The findings are scary.

In 2014 Nik was appointed a Visiting Professor at Kings College, London in the School of Social Science and Public Policy. He is a member of the World Economic Forum’s Global Agenda Council on Geo-Economics.

He was awarded Honorary Doctorates by Exeter University in 2012 and Bristol University in 2015 for both his ongoing cutting edge analyses and distinguished career in international journalism.

Teo Ah Khing is the Founder and Chairman of TAK Group of Companies and its subsidiary organizations including Teo Ah Khing Design Consultants, China Horse Club and Desert Star Holdings Limited. In a glittering international career he has been an advisor to Dubai’s ruler HH Sheikh Mohammed Bin Rashid Al Maktoum (2004 - 2008); then Pakistani President the Honorable General Perves Musharraf (2002 – 2004); and then Malaysian Prime Minister Tun. Dr. Mahathir Mohammed (1996 – 2002). The most notable projects Mr Teo was oversaw during these times included Meydan Grandstand and Racecourse Development,  Meydan City Masterplan and Palm Deira (Dubai); Putrajaya Masterplan and Development (Malaysia); Bahria Garden City and Oriental Gardens (Pakistan).

Mr Teo is a graduate of Master of Architecture (Urban Design) at Harvard University, an entrepreneur and businessman as well as being a successful racehorse owner and breeder. In three short years he has been a driving force in creating interest among Mainland Chinese in the thoroughbred racing industry with the China Horse Club becoming a global influence and congregational point for Chinese owners.

Matt Preschern is the EVP and CMO for HCL Technologies, a 7.4 Billion USD Technology Services Provider. Matt leads all global marketing functions for the HCL brand, including business development, strategic marketing, sales enablement, and corporate communications.

Under Matt’s leadership, HCL entered into the Brand Finance Global 400 index for the first time and became one of the fastest growing IT Services Brand as per the latest 2017 reports by Brand Finance and Interbrand in addition to being recognized for its marketing excellence receiving more than 100 global awards. Matt is known for his commitment to marketing innovation, and he was recently named one of the World’s most Influential CMOs by Forbes being placed at #20 in the global list in addition to being named the B2B marketer of the year by Association of National Advertisers.

Prior to joining HCL, Matt was the Senior Vice President and CMO at Windstream, a Fortune 500 provider of advanced network communication and technology solutions. In addition, Matt has held several leadership positions at IBM, including Vice President of Marketing for North America Business Consulting Services, where he repositioned the organization for growth.