Global brand strategist and researcher Anne Bahr Thompson has recently launched her revolutionary book “Do Good”. The purpose behind “Do Good” is a call to action for businesses to integrate doing good – for customers, employees, local communities and the planet – with doing very well. Anne will explore five important steps for delivering social value, starting with the individual consumer and employee and moving outward to society and the world.
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18:00 - 18:30
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Reception Drinks
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18:30 - 19:30
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Presentation followed by Q & A
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19:30 - 21:00
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Networking & Nibbles
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ANNE BAHR THOMPSON is founder of the brand consultancy Onesixtyfourth and former executive director of strategy and planning at Interbrand. Her research findings and insights have been featured in publications such as The Financial Times, The New York Times and The Guardian. She lives between New York City and The Isle of Wight.