The Spear's Wealth Insight Forum is a meeting of minds bringing together a network of experts and professionals to share insights and explore the world of wealth in depth.
This year, Spear’s produced a series of special live Wealth Insight Forum online events, with interviews and panel discussions on the most important issues in the world of wealth broadcast to live audiences.
Alex Haigh, Technical Director at Brand Finance joined the programme to participate a panel discussion on the topic 'Understanding the UHNW Consumer' following the recent release of the Brand Finance Luxury & Premium 50 2021 Report.
A full recording of the virtual event is available to view here.
Alex is a technical specialist in the use of market research and brand valuation for transfer pricing and has completed the Advance Diploma in International Tax, with a specialisation in Transfer Pricing.
His other area of expertise has been the assessment on the return on investment of different brand architecture and brand positioning options. Much of this experience has focussed on identifying the brand structures, media investment, media mix and distribution channel management needed to minimise risk and maximise opportunity from any brand changes.
Working on clients across the Brand Finance Footprint including North America, Argentina, most of Europe, South Africa, Kenya, most of the Middle East, China, Singapore and Australia.