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International Place Branding Association (IPBA)

The International Place Branding Association (IPBA) is a non-profit global independent association made up of experts – academics and professionals – as well as other individuals involved in, related to or with a specific interest in the fields and disciplines connected to the branding and marketing of places.

The Association was formed on September the 1st 2016, following the initiative of the participants of Poznań Best Place Summit in 2014 in Poland and the 5th International Conference on Destination Branding and Marketing, Macao SAR China, also in 2014.

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