Ruchi graduated from the University of Bath in the UK with a degree in Biology. Until June 2002, Ruchi had spent his entire career working in marketing and branding at Reckitt Benckiser, JWT, GlaxoSmithKline and as the CEO of The Coca-Cola Company in Sri Lanka.
During his 10 years with Coca-Cola he was also responsible for regional marketing in Nepal, Bangladesh and the Maldives.