Press Releases

Los Royal Warrants se asocian con la herencia británica, la fiabilidad y con una calidad superior La mayoría de los británicos conocen los Royal Warrants Muchos consumidores están dispuestos a pagar más por marcas con Royal Warrants Accede al resumen … read more

L'Oréal (brand value up 7% to US$12 billion) reigns supreme as the overall winner in the Brand Finance Cosmetics 50 ranking. … read more

Bis auf Volkswagen (nunmehr Platz 6) legten die glorreichen zehn “German Brands” deutlich an Markenwerten zu. Mit satten 344 Milliarden Euro erzielen sie alleinig einen Zuwachs zum Vorjahr von 13%.   … read more

Telecoms giant MTN (brand value up 24% to ZAR74.3 billion) is South Africa’s most valuable brand for the twelfth time in the past thirteen years, according to leading brand valuation consultancy, Brand Finance. … read more

UAE moves into the Global Soft Power Index top 10 and is the fastest growing Soft Power nation within the top 20 Expo 2020 Dubai contributed $20.6 billion of uplift to the UAE’s Nation Brand Value Trust and attractiveness are … read more

Tesla s'est hissée en tête du peloton, prenant la pole position en tant que marque automobile la plus valorisée au monde, avec une valeur de marque en hausse de 44 % à 66,2 milliards de dollars, selon un nouveau rapport du principal cabinet de conseil en évaluation de marque, Brand Finance. … read more

U.S. based brand Verizon remains the world’s most valuable telecoms brand for the 4th consecutive year despite a 3% year-on-year reduction taking its brand value to US$67.4 billion. … read more

Shell remains the world’s most valuable Oil & Gas brand despite experiencing a 3% brand value reduction, taking its brand value to US$48.2 billion. This is the ninth consecutive year that the British multinational Oil & Gas brand has held the top spot, however, Saudi Arabian Oil and Gas giant, Aramco (brand value up 4% to US$45.2 billion) has reduced the gap at the top. … read more