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Press Releases

Chanel, Dior et Decathlon font leur entrée dans le Top 10 des marques européennes les plus fortes
Les nouvelles données de Brand Finance révèlent que la Force de Marque est un facteur clé de la compétitivité des marques françaises en Europe Les marques de luxe Chanel et Dior font leur entrée dans le top 10 des marques … read more
New data: European consumers are more sceptical than the rest of the world on corporate sustainability
Brand Finance Europe 500 2024 ranking reveals the 500 most valuable European brands, with insights on European perceptions of brands’ sustainability European respondents are 25% less likely to agree that a brand is committed to environmental sustainability than non-European respondents … read more
The decline of X: Musk's rebrand wipes billions in brand value
New data from Brand Finance reveals that X (formerly Twitter) has dropped out of global media brand ranking LONDON, 12 September 2024 – Elon Musk's decision to abandon the Twitter name for a new brand has led to a significant … read more
Japan's core industries demonstrate resilience in the face of modest economic growth
Toyota continues its reign as the most valuable Japanese brand ranked in 2024 Tokyo Disney Resort: A shining star in the Japanese brand landscape, sole brand with prestigious AAA+ brand strength rating GU records 35% growth, surpasses $1.1 billion in … read more
Starkes Wertewachstum und keine Überraschungen bei den Topmarken Österreichs
Red Bull bleibt wertvollste Marke Österreichs, auch im Nachhaltigskeitswert ERSTE Bank behauptet sich als stärkste Marke, gefolgt von der aufstrebenden UNIQA NOVOMATIC beeindruckt als die am schnellsten wachsende Marke. Voestalpine ebenfalls im rasanten Vormarsch. Insgesamt wachsen die … read more
Marlboro is the world’s most valuable tobacco brand for the 10th consecutive year, but smokeless alternatives gain ground
The latest Brand Finance ranking reveals IQOS is the world’s fastest-growing tobacco brand, up 8%, amid a global shift towards smokeless alternatives and increasing regulatory pressures Marlboro maintains the top position for the 10 th consecutive year, with a brand … read more
Resilience and innovation drive double-digit brand value growth in the apparel sector
European fashion houses lead global growth; Louis Vuitton, Rolex, and Dolce & Gabbana stand out Louis Vuitton reigns as the most valuable apparel brand ranked, valued at $32.2 billion Rolex continues its dominance as the strongest apparel brand in the … read more
Robust growth in value of food and banking brands illuminate Vietnam’s cloudy 2024 forecast
Over half of food brands post double-digit brand value increases while over 80% of banking brands show upticks in value Top 3 most valuable Vietnamese brands retain 2023 rankings; Viettel leads with brand value of USD8.9 billion, followed by Vinamilk … read more
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Penny Erricker
Associate Communications Manager
Brand Finance
Florina Cormack-Loyd
Communications Director - North America
Brand Finance
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Marketing Director - Asia Pacific
Brand Finance

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