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全球最有价值的100个保险品牌可能会因新冠肺炎疫情损失高达1000亿美元的品牌价值
保险行业受COVID-19新冠肺炎疫情大流行的严重影响,整个行业的品牌价值可能损失高达20%,相当于1000亿美元 平安蝉联全球最有价值的保险品牌,品牌价值达606亿美元 中国品牌在最有价值保险品牌十强榜单中占主导地位,其中太平洋保险在十强中价值增长最快,涨幅高达31% Canada Life品牌价值惊人地增长了688%,在“Brand Finance 2020年全球最有价值保险品牌100强”中排名跃升了72位 Poste Italiane是今年榜单中品牌强度最高的保险品牌,品牌强度指数(BSI)得分高达85.5(满分100) … read more
Mixed Fortunes Across Tech Sector From COVID-19
Mixed fortunes across tech sector from COVID-19 pandemic. E-commerce brands likely to thrive Electronics tech brands account for 27% of total brand value in Brand Finance Tech 100 2020 ranking Google overtakes Apple in ranking and dominates software sub sector … read more
Mercadona se une a El Corte Inglés en el ranking de marcas más valiosas del mundo de retail
El Corte Inglés y Mercadona, las dos marcas españolas entre las 50 más valiosas del mundo. Con un 36,4% de incremento, Mercadona está dentro del top 5 de los retailers que más aumentan su valor de marca mientras que El … read more
America’s Top 500 Brands Could Lose up to $400 Billion from COVID-19 Pandemic
Top 500 most valuable US brands could lose up to US$400 billion from COVID-19 pandemic, but some buck the trend seizing opportunities for growth, according to latest report by Brand Finance Amazon makes history breaking US$200 billion brand value mark … read more
Amazon Dominates as World’s Most Valuable Retail Brand and is Primed for Further Growth from COVID-1
Mixed fortunes across retail sector from COVID-19 pandemic. E-commerce brands likely to thrive, but automotive retailers hit hardest Amazon is by far world’s most valuable retail brand and makes history as its brand value exceeds US$200 billion mark Amazon overtakes … read more
Amazon Dominates as World’s Most Valuable Retail Brand and is Primed for Further Growth from COVID-19
Mixed fortunes across retail sector from COVID-19 pandemic. E-commerce brands likely to thrive, but automotive retailers hit hardest   Amazon is by far world’s most valuable retail brand and makes history as its brand value exceeds US$200 billion mark Amazon overtakes … read more
State Grid Powers Ahead as World’s Most Valuable Utilities Brand
Utilities brands likely to see limited impact as a result of COVID-19 pandemic China’s State Grid retains title of world’s most valuable utilities brand, brand value US$57.0 billion US dominates the Brand Finance Utilities 50 2020 ranking with 20 brands … read more
British Brands Could Lose up to £50 Billion from COVID-19
Most valuable British brands in Brand Finance UK 150 2020 ranking could lose up to £47 billion of brand value following devasting COVID-19 pandemic Shell retains title of UK’s most valuable corporate brand, valued at £36.9 billion, but oil & … read more

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Penny Erricker
Associate Communications Manager
Brand Finance
Florina Cormack-Loyd
Communications Director - North America
Brand Finance
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Marketing Director - Asia Pacific
Brand Finance

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