Press Releases

VISA, McDonalds, Coca-Cola, Hyundai, Budweiser and Adidas are among the major companies that have set out to build their brands through association with international football, the World Cup and the now embattled organisation that oversees it, FIFA. For a fee … read more

This message is in response to a piece by Mark Ritson published in Marketing Week and Branding Strategy Insider on April 22nd, based on a whitepaper produced by Markables . “The suggestion that public brand valuations studies are ‘crap’ and … read more

Commonwealth Bank Back on Top, Brand Study Reveals Commonwealth Bank reclaims the number 1 spot ANZ second after 2 years on top Vast majority of Australia’s bank brands growing rapidly Total Australian bank brand value up 14%, ranks 9 th … read more

Lego Overtakes Ferrari as the World’s Most Powerful Brand Analysis of the world’s top brands shows Lego has replaced Ferrari as the most powerful Success of The Lego Movie has propelled the already well-loved brand to the #1 spot Ferrari … read more

Chinese Brands Threaten America’s Banking Primacy Chinese Bank brands overtake major US names Citi, BoA and Chase all lose out to ICBC and China Construction Bank US brand values up a modest 4% in contrast to 29% for China Wells … read more

QNB Crowned the Middle East’s Most Valuable Banking Brand QNB is the most valuable banking brand in the Middle East and Africa Growing presence & power of brand in Africa helps brand value jump 44% Al-Rajhi remains top in KSA … read more

Study of the World’s Most Valuable Banking Brands reveals Chinese Brands Threaten America’s Primacy Bank brand study shows Chinese banks overtaking major US names Wells Fargo remains the world’s most valuable bank brand European banks lost significant value between 2014 … read more

UK Outperforms All Major Western Economies but RBS Woes Continue, Bank Brands Study Reveals The annual study, conducted by leading brand valuation consultancy Brand Finance plc , ranks the world’s biggest banks by their brand value. The results, published in … read more