Press Releases

UAE moves into the Global Soft Power Index top 10 and is the fastest growing Soft Power nation within the top 20 Expo 2020 Dubai contributed $20.6 billion of uplift to the UAE’s Nation Brand Value Trust and attractiveness are … read more

Tesla s'est hissée en tête du peloton, prenant la pole position en tant que marque automobile la plus valorisée au monde, avec une valeur de marque en hausse de 44 % à 66,2 milliards de dollars, selon un nouveau rapport du principal cabinet de conseil en évaluation de marque, Brand Finance. … read more

U.S. based brand Verizon remains the world’s most valuable telecoms brand for the 4th consecutive year despite a 3% year-on-year reduction taking its brand value to US$67.4 billion. … read more

Shell remains the world’s most valuable Oil & Gas brand despite experiencing a 3% brand value reduction, taking its brand value to US$48.2 billion. This is the ninth consecutive year that the British multinational Oil & Gas brand has held the top spot, however, Saudi Arabian Oil and Gas giant, Aramco (brand value up 4% to US$45.2 billion) has reduced the gap at the top. … read more

Lego is Denmark’s most valuable brand for an eighth consecutive year. This came as Lego achieved a 38% year-on-year brand value increase to DKK53.4 billion. This also makes Lego the world’s most valuable toys brand. … read more

Starbucks (brand value up 17% to $53.4 billion) has cemented its position as the world’s most valuable restaurant brand. … read more

Boeing (brand value up 13% to US$17.5 billion) remains the most valuable aerospace and defence brand in 2023. … read more

Guinness (brand value up 26% to €2.4 billion) has retained its position as the world’s most valuable Irish brand, according to a new report from leading brand valuation consultancy, Brand Finance. … read more