Press Releases

El crecimiento de seguidoras (mujeres) del fútbol femenino ha sido del 5% en tres años mientras que el de hombres solo del 1% en España. Es más probable que las mujeres se comprometan con el fútbol cuando sienten que el … read more

England's historic appearance in the 2023 FIFA Women's World Cup final has coincided with a surge in women's football fan engagement, according to new research from Brand Finance.  The study found that the number of women who follow football has increased substantially in the UK since the last World Cup in 2019. This growth has also been pronounced in other countries with strong national teams, such as Australia. In the UK, for example, the number of women who say they follow football has risen from 25% to 33% over three years … read more

Tequila is on the rise with 1800 and Casamigos as fastest-growing Spirit brands, more than doubling in value Moutai retains title as most valuable Spirit brand, valued at USD49.7 billion Moutai also becomes world’s strongest Spirits brand; Both Moutai and … read more

Moët & Chandon maintains title as most valuable Wine & Champagne brand, valued at USD1.3 billion despite fall in Champagne brands Changyu is the world’s strongest Wine & Champagne brand, rated AAA- Penfolds is the fastest-growing Wine & Champagne brand, … read more

Heineken overtakes the competition to become the world’s most valuable beer brand, valued at US$7.6 billion Asahi isn’t bitter, earning world’s strongest beer brand title with a AAA+ rating and highest Sustainability Perceptions Score Tsingtao and Zhujiang from China giving … read more

Smart pharmacy initiative helps Sinopharm defend top position as most valuable Chinese pharma brand Guangzhou Pharmaceutical is the second most valuable Chinese pharma brand; secures most valuable TCM brand title for 3 rd year running Yunnan Baiyao defends its title … read more

Brand Finance ha condotto un’indagine per conoscere la percezione della popolazione italiana adulta a proposito dell’attenzione alla sostenibilità e per comprendere il posizionamento percepito sulla sostenibilità dei principali marchi. Brand Finance ha analizzato 13 settori che non includono la moda e le auto di lusso. … read more

BRAND FINANCE LANÇA RELATÓRIO INAUGURAL DO SUSTAINABILITY GAP INDEX 2023: GREENWASHING VS GREENHUSHING A EDP (36 milhões de euros), o Millennium BCP (9 milhões de euros) e a Caixa Geral de Depósitos (5 milhões de euros) são as marcas portuguesas … read more