Press Releases

Neue Daten von Brand Finance zeigen die 500 wertvollsten und stärksten Marken der Welt im Jahr 2026 Deutsche Telekom als einzige europäische Marke in den globalen Top 20; Allianz Group, Mercedes-Benz, BMW und SAP unter den 50 wertvollsten Marken weltweit … read more

Brand Finance appoints Paula Oliveira as Global Director of Strategic Services on 12 January 2026 LONDON, 12 January 2026 – Brand Finance , the world’s leading brand valuation consultancy, announces the appointment of Paula Oliveira as Global Director of Strategic … read more

Toy brand familiarity declines sharply with age, but LEGO consistently outperforms the sector across generations More than 57% of adult respondents are both familiar with and admire LEGO Hello Kitty/Sanrio, Hot Wheels, and Monopoly among most familiar toy brands LONDON, … read more

Gli asset intangibili non a bilancio hanno raggiunto il massimo storico L’International Accounting Standards nel 2026 potrebbe migliorare la trasparenza Il valore delle big tech non trova riscontri nei bilanci La valutazione del brand contribuisce a scoprire il valore nascosto … read more

Brand Finance’s GIFT ™ 2025 data shows India accounts for 23% of Asia’s total intangible value, ahead of Japan which represents 17% India ranks 16 th globally for total intangible value Banking ($572.0 billion) along with engineering and construction ($472.0 … read more

New Brand Finance research data reveals IPL’s ecosystem value dropped by 20% from $12.0 billion (2024) to $9.6 billion this year Mumbai Indians: The most valuable team brand at $108 million and the third strongest with an 85.0/100 Brand Strength … read more

The findings were unveiled at an Asociación del Fútbol Argentino and Brand Finance event in New York highlighting the team’s global reach and commercial power New York, December 3 – On December 2 nd , the Asociación del Fútbol Argentino … read more

Singapore Marathon ranks 33rd among world’s strongest marathon brands The marathon brand is ASEAN’s sole representative in the first-of-its-kind Brand Finance Marathons 50 2025 rankings London Marathon leads as world's strongest marathon brand, while New York City Marathon is the … read more