Press Releases

· Il brand asset delle principali marche italiane pesa mediamente il 18% dell’Enterprise Value · Il valore economico dei brand asset italiani cresce più velocemente del mercato · Le principali 50 marche italiane rafforzano la propria influenza rispetto ai … read more

· Nike retains top spot in the annual Brand Finance Apparel 50 ranking despite brand value dropping to US$28.0 billion. · H&M defends second place with a brand value of US$19.0 billion but Zara is closing the gap following 21% … read more

· Starbucks at the head of the table with 27% increase in brand value to $32.4 billion · Healthy brands lag as big restaurant chains broaden menus · Wendy’s brand value jumps 61% on ambitious expansion plan View the full … read more

· Guinness remains Ireland’s most valuable brand at €2.1 billion · AIB jumps from 4th place to 2nd while Bank of Ireland drops from 5th to 7th · Budget brands Primark and Ryanair record sluggish brand value growth View the … read more

· China shows global brand leadership in variety of sectors, from banking to spirits. · Valued at US$59.2 billion, ICBC remains most valuable brand in Brand Finance China 300 league table. · Alibaba, Tencent, and Huawei lead charge as technology … read more

· 中国在从银行到烈酒等多个产业板块都显示出成为全球品牌领导者的潜力。 · 中国工商银行以592亿美金的品牌价值蝉联中国最有价值品牌。 · 阿里巴巴、腾讯和华为领衔科技板块取得快速增长，有望取代银行成为品牌价值最高的产业板块。 · 中国品牌300强排行榜中价值增长最快的品牌分别来自汽车和烈酒板块 — 比亚迪以211%的增长排名第一；五粮液紧随其后，录得161%的增长。 请点击此处查看中国品牌300强排行榜 今年Brand Finance中国品牌300强排行榜显示中国已经有能力在世界舞台上做品牌的领军者——中国品牌在包括银行、公用事业、保险、烈酒在内的多个领域都有着世界级领先品牌。华为、平安、国家电网、恒大地产、工商银行、伊利、哈弗汽车、五粮液等在中国取得巨大成功的品牌也开始在国际上赢得声望。 … read more

· Tata Consultancy Services leads brand value growth in the IT Services sector with 14% increase to US$10.4 billion, according to Brand Finance report. · IBM stays at #1 in the industry with brand value of US$19.5 billion · Accenture … read more

· Big logistics brands stagnant despite e-commerce growth as UPS remains sector’s most valuable brand at US$22.0 billion. · MTR is the strongest logistics brand with a brand strength score of 82.2 as brands from mainland China break into the … read more