Brand Finance

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Press releases.

Allianz ranks most valuable insurance brand globally

01.02.2016

  Allianz brand tops the Insurance Top 50 ranking for third year in a row Allianz is the only insurer to rank amongst the world’s 50 strongest brands in 2016 Brand value of Allianz at 18.6 billion euros, up 8.1 percent from 2015… read more

Brand Finance, especialistas en valuación de marcas, presenta su ranking de las 500 Marcas Más Valio

01.02.2016

  ·         Derivado del éxito sin precedentes de Star Wars, Disney ahora la marca más poderosa del mundo ·         Apple es la… read more

Investing in Strong Brands Doubles Returns over S&P Average

14.12.2015

  It has long been acknowledged that powerful brands drive consumer choice, improving business performance and ultimately increasing shareholder value. However, for the first time the extent of this effect has been quantified. Valuation… read more

AB InBev’s $71 Billion Hangover

23.11.2015

  It is one of the biggest deals of the year and has sent shockwaves through the brewing industry. The announced acquisition price of US$107 billion paid by AB InBev for SABMiller implies a colossal value of US$120 billion when debt is… read more

All Blacks US$169M Brand Could Grow to Half a Billion Dollars Within a Decade

06.11.2015

  ·         All Blacks brand valued at US$169 million (NZ$251 million) ·         Up from US$132 million (NZ$197 million)  just prior to the tournament… read more

VW Risks its $31 billion Brand and Germany’s National Reputation

24.09.2015

  ·         VW brand valued earlier this year at US$31 billion ·         Estimated to have lost US$10 billion in brand value since emissions… read more

Elizabeth II Delivers King’s Ransom

03.09.2015

  Monarchy Worth $87 Billion to The UK   On September 9th Queen Elizabeth II will become the longest serving monarch in British history. Her majesty acceded to the throne on February 6th 1952, meaning that Queen Victoria’s… read more

Understanding the Impact of Alphabet on Google’s Brand

13.08.2015

  Google has a brand worth $76.683 billion, making it the World’s third most valuable after Apple ($128 billion) and Samsung ($82 billion), according to brand valuation and strategy consultancy Brand Finance. That means that this… read more

Indian Challenger Brands Emerge

29.07.2015

  Brand Study Reveals Emergence of Indian Challenger Brands   ·         20% of the brands in the Brand Finance India 100 League Table are new entries… read more

Il Gruppo Telecom Italia 22° e il Gruppo Wind 71° migliorano la forza del brand

07.07.2015

Brand Finance Telecoms 500 2015, le performance dei marchi italiani Il Gruppo Telecom Italia 22° e il Gruppo Wind 71° migliorano la forza del brand. Fastweb aumenta del 30% il valore del marchio.   Nella Brand Finance… read more

Maggi Set to Lose Over US$ 200m in Brand Value Following Food Safety Ban

16.06.2015

Maggi, a subsidiary of the Nestlé group, is set to lose over US$ 200 million in brand value following a ban imposed by the Food Safety and Standards Authority of India (FSSAI). Maggi will destroy US$ 50m worth of noodles which have… read more

Football’s First Billion Dollar Brand? Not Barcelona, Manchester United!

07.06.2015

Football’s First Billion Dollar Brand? Not Barcelona, Manchester United!   Man U overtakes Bayern to become the world’s most valuable football club brand First club with a brand worth over $1 billion Record-breaking deals… read more

Sponsors Could Lose Up to $100 billion in Brand Value from FIFA Scandals

27.05.2015

VISA, McDonalds, Coca-Cola, Hyundai, Budweiser and Adidas are among the major companies that have set out to build their brands through association with international football, the World Cup and the now embattled organisation that oversees… read more

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