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Ferrari asegura la primera posición en el informe Brand Finance Global 500 2019, es la marca más fue


Ciudad de México - Davos, 22/1/2019 Ferrari se queda con el título de la marca más fuerte del mundo, con un índice de 94.8 sobre 100 y una calificación AAA+ Tres de las llamadas Big Four -- Deloitte, PwC y… read more

Ferrari è nuovamente il brand più forte del mondo


Roma - Davos, 22/1/2019 Ferrari è più influente tra tutti i 500 principali brand del mondo, a prescindere dal valore economico assoluto prodotto da immagine e reputazione Grazie ad una crescita del 25% Amazon mantiene la prima… read more

ブランド力 世界一となったフェラーリがポールポジションに


東京 - Davos, 22/1/2019 フェラーリは大躍進し世界トップブランド力の地位を獲得。100点満点中94.8点のAAA+評価に。 Amazon は昨年に続き世界トップブランドとして昨対比25%伸張しその価値は1,879億ドルとなり、2位のAppleと3位のGoogle の追随を許さなかった。 ハイテクブランドが牽引する中、Microsoftはブランド価値を47%伸張させ5位に返り咲き、 一方、Facebookはスキャンダルの影響もあり、そのブランド力は色あせた。… read more

Amazon rămâne cel mai valoros brand global, iar Ferrari conduce cursa celor mai puternice branduri


București - Davos, 22/1/2019 Ferrari accelerează și devine cel mai puternic brand global, cu un scor de 94.8 din 100, corespunzător unui rating AAA+ Trei dintre brandurile Big Four din consultanță, Deloitte, PwC și EY, au, de asemenea, o… read more

US and India Overpower IT Services Brand Ranking


London - Davos, 22/1/2019 Accenture and IBM swap places at top of IT services brand ranking TCS remains 3rd most valuable IT services brand, value up 23% to US$12.8bn Wipro breaks into top 10, following 25% growth to US$4.0bn View the full… read more

Emirati Brands are Jewel in the Crown of Middle East


London - Abu Dhabi, 22/1/2019 New entrant ADNOC with brand value of US$8.9bn is the Middle East’s most valuable brand Etisalat sets record as first Middle Eastern group to break US$10bn barrier as per its wider portfolio value, retains… read more

Telstra Rings Up Fourth Consecutive Year as Australia’s Most Valuable Brand


London - Sydney, 22/1/2019 Telstra remains Australia’s most valuable brand despite brand value dropping 7% Retail brands enjoy strong growth in face of online competition with Woolworths’ brand value up 23% Banks struggle to grow… read more

Ferrari in Pole Position as World’s Strongest Brand


London - Davos, 22/1/2019 Ferrari accelerates to claim the title of the world’s strongest brand, with a score of 94.8 out of 100 and an AAA+ rating Three of the Big Four brands: Deloitte, PwC, and EY, post an elite AAA+ brand strength… read more

Jeff Bezos takes top spot in new CEO ranking


  ·        Amazon founder and CEO Jeff Bezos ranks as world’s best brand guardian, but loss to Amazon’s brand value potentially in excess of US$10bn if divorce spat mishandled… read more

Tech Brands Resilient to Reputation Challenges – Research Study


·         Despite privacy scandals and reputation challenges, consumers continue to rate tech brands positively as sector scores podium finish in global research study… read more


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Konrad Jagodzinski
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