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中国SUV品牌实现高端突围

08.12.2018

   ·         中国SUV品牌在中高端SUV市场实现高端突围。相关品牌如WEY在推出的两年内突破20万辆。 ·         市场调研显示,越来越多的中国消费者正摒弃对中国自主汽车品牌的刻板印象。比如消费者认为WEY比路虎的外观更为新潮。… read more

Chinese SUV Brands in Hot Pursuit of International Competitors

08.12.2018

  ·         Chinese SUV brands in the semi-premium segment making quick headway in the market with WEY going from no sales to 200,000 units in only two years.… read more

Brand Finance da a conocer las marcas de cervezas y bebidas alcohólicas más valiosas del mundo

29.11.2018

  ·         Bud Light y Budweiser rompen los $7 mil millones de dólares en su valor de marca y se mantienen como las cervezas más valiosas del mundo… read more

Big Tobacco Brand Values Go Up in Smoke

20.11.2018

·         Top 10 most valuable tobacco brands lose on average 6% brand value since 2017, while the world’s largest brands across other sectors gain 13%.… read more

Chinese Spirits Dominate Brand Value Rankings

19.11.2018

·         Chinese spirits brands take top three rankings, outpacing Johnnie Walker ·         Baijiu brand Wuliangye is fastest growing, up 161% to… read more

Bud Light and Budweiser Brand Values Bubble Up

14.11.2018

·         Bud Light and Budweiser remain world’s most valuable beer brands, both breaking US$7 billion mark, as 25 most valuable beer brands grow by 19% on average… read more

The Royal Touch: UK & British Luxury Brands Receive Boost from Popularity of Young Royals 

25.10.2018

Kate Middleton is most powerful Royal Influencer, as 76% of Americans are now more favourable towards brand UK and 53% believe the US should join The Commonwealth New York, October 25rd 2018 – The younger members of the Royal family… read more

Los intangibles pesan más que nunca en el valor empresarial

18.10.2018

·         Por primera vez, el valor intangible global supera los 50 billones de dólares ·         Los intangibles representan ya en torno al… read more

Global Intangible Value Exceeds US$50 Trillion for the First Time

17.10.2018

·         Over 75% of the world’s intangible assets are kept off balance sheets as world’s public companies break new value records… read more

Made in Italy: il contributo dell'immagine paese all'economia non corre più

09.10.2018

La classifica delle nazioni ordinate per valore economico del brand:   Made in Italy: il contributo dell'immagine paese all'economia non corre più -Dati rilevati ad Aprile 2018 -Dalla crescita del 33% registrata nel 2017 al… read more


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Konrad Jagodzinski
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Sehr Sarwar
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Florina Cormack-Loyd
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Erika Eyl
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