Press Releases

Jingle Sells, Jingle Sells - Brand Santa Worth $1.6 Trillion Most of us will be expecting the latest branded goods this Christmas and we’ll be relying on Santa Claus to deliver them to us. But the latest research from experts … read more

Brand Finance , the leading global brand valuation and marketing experts, have released their annual study of the top 50 most valuable cosmetics brands. Despite a very slight brand value fall, Olay holds its dominant position at the top of … read more

Brand Finance, the leading brand valuation and marketing experts have today released their annual Telecoms 500 study. The report, which lists the World’s most valuable telecoms brands, shows that several network operators have faced a very challenging year. European providers … read more

Apple (US$87 billion) pips Samsung (US$58 billion) as the world’s most valuable brand but Ferrari is the world’s most powerful brand, according to leading brand valuation and marketing experts Brand Finance . The BrandFinance® Global 500 analyses the performance of … read more

The Dallas Cowboys have the most valuable US sports team brand at $510m The publicly owned Green Bay Packers are the only AAA rated US team NFL teams have the highest average brand values of any sport NHL brand values … read more

Edgar Baum named Managing Director, Canada, at the world’s leading brand valuation consultancy firm. London, UK - July 17, 2012 - Brand Finance plc, the world’s leading brand valuation consultancy firm announces the promotion of Edgar Baum from General Manager … read more

The intangible asset value of the Monarchy is £26 billion and a tangible asset value of £18 billion according to a new study launched today by Brand Finance. The Queen’s Diamond Jubilee celebrations in 2012 are due to give an … read more

Manchester United remains the world’s most valuable football brand with a brand value of US $853 million after solid performances on the pitch and great numbers on the income statement. Champion’s League triumph secures another season in Europe for Chelsea … read more