Press Releases

• New market research study suggests Neymar can help PSG brand grow in China • Neymar is the 3rd most popular footballer in China after Ronaldo and Messi • Only 1% of Chinese fans place PSG among favourite clubs, showing … read more

· Guangzhou Evergrande and Manchester United: the two most popular teams in China · 56% of all Chinese fans follow a Premier League club, exceeding other major European leagues · Streaming football games is more popular than TV-viewing for younger, … read more

· Total brand value in the table increases 3% year-on-year to R395 billion · Capitec, the fastest growing bank brand, is up 25% in value to R5 billion · The retail industry shows signs of recovery, recording 9% growth overall … read more

Según el informe Global Intangible Finance Tracker (GIFT™) de Brand Finance, la publicación de los activos intangibles sigue siendo claramente baja. En la actualidad, casi tres cuartos del valor intangible global, unos 35 billones de dólares, sigue sin aparecer en … read more

According to the Brand Finance Global Intangible Finance Tracker (GIFT™), the disclosure of intangible assets remains disappointingly low, with US$35 trillion, or almost three quarters of global intangible value, not reflected in balance sheets in 2016. See the full Brand … read more

A EDP mantém-se como marca portuguesa mais valiosa, segundo o estudo Brand Finance Portugal 25, elaborado pela consultora Brand Finance e que avalia as marcas de diversos sectores e países a nível mundial. A EDP foi avaliada em 2.683 milhões … read more

· OXXO is Mexico’s strongest brand with a brand strength rating of AAA+. · Pemex, the country’s most valuable brand at US$8.477 billion, faces new challenges as energy market is deregulated. · Telcel is most valuable telecommunications brand, up 16% … read more

· Calificada con AAA+ por su fortaleza de marca, OXXO es la marca más fuerte de México, tras ambiciosos planes de expansión · Pemex, considerada la marca más valiosa del país con un valor de $8,477 millones de dólares, le … read more