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Press releases.

Ferrari è nuovamente il brand più forte del mondo

22.01.2019

Roma - Davos, 22/1/2019 Ferrari è più influente tra tutti i 500 principali brand del mondo, a prescindere dal valore economico assoluto prodotto da immagine e reputazione Grazie ad una crescita del 25% Amazon mantiene la prima… read more

Ferrari asegura la primera posición en el informe Brand Finance Global 500 2019, es la marca más fue

22.01.2019

Ciudad de México - Davos, 22/1/2019 Ferrari se queda con el título de la marca más fuerte del mundo, con un índice de 94.8 sobre 100 y una calificación AAA+ Tres de las llamadas Big Four -- Deloitte, PwC y… read more

Jeff Bezos takes top spot in new CEO ranking

14.01.2019

  ·        Amazon founder and CEO Jeff Bezos ranks as world’s best brand guardian, but loss to Amazon’s brand value potentially in excess of US$10bn if divorce spat mishandled… read more

Tech Brands Resilient to Reputation Challenges – Research Study

12.12.2018

·         Despite privacy scandals and reputation challenges, consumers continue to rate tech brands positively as sector scores podium finish in global research study… read more

Chinese SUV Brands in Hot Pursuit of International Competitors

08.12.2018

  ·         Chinese SUV brands in the semi-premium segment making quick headway in the market with WEY going from no sales to 200,000 units in only two years.… read more

中国SUV品牌实现高端突围

08.12.2018

   ·         中国SUV品牌在中高端SUV市场实现高端突围。相关品牌如WEY在推出的两年内突破20万辆。 ·         市场调研显示,越来越多的中国消费者正摒弃对中国自主汽车品牌的刻板印象。比如消费者认为WEY比路虎的外观更为新潮。… read more

Brand Finance da a conocer las marcas de cervezas y bebidas alcohólicas más valiosas del mundo

29.11.2018

  ·         Bud Light y Budweiser rompen los $7 mil millones de dólares en su valor de marca y se mantienen como las cervezas más valiosas del mundo… read more

Big Tobacco Brand Values Go Up in Smoke

20.11.2018

·         Top 10 most valuable tobacco brands lose on average 6% brand value since 2017, while the world’s largest brands across other sectors gain 13%.… read more

Chinese Spirits Dominate Brand Value Rankings

19.11.2018

·         Chinese spirits brands take top three rankings, outpacing Johnnie Walker ·         Baijiu brand Wuliangye is fastest growing, up 161% to… read more

Bud Light and Budweiser Brand Values Bubble Up

14.11.2018

·         Bud Light and Budweiser remain world’s most valuable beer brands, both breaking US$7 billion mark, as 25 most valuable beer brands grow by 19% on average… read more

The Royal Touch: UK & British Luxury Brands Receive Boost from Popularity of Young Royals 

25.10.2018

Kate Middleton is most powerful Royal Influencer, as 76% of Americans are now more favourable towards brand UK and 53% believe the US should join The Commonwealth New York, October 25rd 2018 – The younger members of the Royal family… read more

Los intangibles pesan más que nunca en el valor empresarial

18.10.2018

·         Por primera vez, el valor intangible global supera los 50 billones de dólares ·         Los intangibles representan ya en torno al… read more

Global Intangible Value Exceeds US$50 Trillion for the First Time

17.10.2018

·         Over 75% of the world’s intangible assets are kept off balance sheets as world’s public companies break new value records… read more

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