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La France est 4e en Europe, 7e au classement Global Soft Power Index 2021
L'Allemagne forte et stable l'emporte sur les États-Unis, occupant la première place du Global Soft Power Index 2021 de Brand Finance, avec Angela Merkel nommée leader la plus respectée au monde Le leader de l’année dernière, les États-Unis , est … read more
Global Soft Power Index: Denmark in Top 10 for COVID-19 Response
Strong and stable Germany trumps America, claiming top spot in Brand Finance’s Global Soft Power Index 2021 , with Angela Merkel named the world’s most respected leader Denmark retains 15 th place and comes 9 th globally for its response … read more
Global Soft Power Index 2021: 15 Nations from MENA Feature
15 nations from MENA feature in Global Soft Power Index Germany claims top spot in Brand Finance’s Global Soft Power Index 2021 , while US is fastest-falling nation in ranking , down to 6 th place Hailed as global success … read more
Global Soft Power Index 2021: UAE is Highest Ranked MENA Nation in 17th Spot
Middle Eastern nations dream big – UAE highest ranked in Brand Finance’s Global Soft Power Index 2021 in 17 th spot, as it makes history sending probe to Mars Strong and stable Germany trumps America, claiming top spot , with … read more
Global Soft Power Index 2021: UK Ranked 3rd in World for Soft Power Prowess
UK retains 3 rd spot in Global Soft Power Index 2021 , Global Soft Power Index score down 3.9 points Traditional powerhouses – UK (3 rd ), France (7 th ), China (8 th ), Russia (13 th ), Italy … read more
„Sind wir wirklich auf fast allen Gebieten besser als andere?“
Es sieht so aus, auch wenn „wir" nicht überall absolute Spitze sind. Beste Voraussetzungen für gute Beziehungen Nach dem neuesten Soft Power Index 2021, dem Ranking der Nationenmarken, von Brand Finance liegt Deutschland nicht nur auf Platz 1, sondern ist … read more
España mejora el Soft Power internacional pero es penalizada por la gestión del Covid19 según Brand Finance
Hillary Clinton participa hoy en la presentación del informe Soft Power de Brand Finance En las empresas como en las naciones, Reputación, Buen Gobierno y respuesta eficaz al Covid-19 son la clave para liderar en Poder Blando  España sale del … read more
Secretary Hillary Clinton to Speak at the Global Soft Power Summit 2021 Today
London, 25 th February 2021: Former US Secretary of State, Hillary Rodham Clinton, will speak at the Global Soft Power Summit 2021 , hosted by Brand Finance – the world’s leading brand valuation consultancy. The virtual conference will unveil the … read more

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Brand Finance
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Brand Finance
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Brand Finance

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