Press Releases

Informe Brand Finance Insurance 100 2022: Las marcas del sector seguros muestran resiliencia frente a la pandemia   Las marcas de seguros americanas se recuperan mejor mientras las aseguradoras chinas luchan tras la cortina del COVID    MAPFRE es, además, la sexta … read more

A key recent survey of the world’s top 250 CEOs found that only 8% of them had a PR or Marketing background. The leap from CMO to CEO still seems to be too big for most to make. Brand Value … read more

Marketing is not considered a good route into becoming a CEO, as only 8% of the top global CEOs have a marketing background. Longevity seems to be a far more important aspect of what makes a CEO a top performer, … read more

Chinese brands struggle, although Ping An (brand value down 4% to US$42.9 billion) remains world’s most valuable insurance brand Trio of American insurance brands are amongst world’s fastest growing: Fidelity National Financial (up 78%), Hanover Insurance (up 60%) and Cincinnati (up … read more

View the full Brand Finance South Africa 100 2022 report here MTN (brand value up 34% to R59.8 billion) has retained the number one place on the ranking of the most valuable South African brands in the world, according to … read more

Nokia remains in top place with brand valued at €7.7 billion Neste jumps to 2 nd place with 20% brand value growth Many big Engineering & Construction brands achieve strong growth, led by Kone (8%), UPM (22%), Stora Enso (21%) … read more

Sportswear brands like Nike, Skechers and Li Ning grow significantly in value Post-COVID consumer sentiment delivers surge in brand value of high-end luxury brands including Louis Vuitton, Armani and Bottega Veneta Fast fashion brands decline in value Luxury brand Dior … read more

Según el informe España 100 2022 que analiza las marcas españolas más valiosas El valor total de las 100 marcas más importantes de España es de 109.075 millones de euros, un 5% mas de lo que sumaban en 2021. Si … read more