Press Releases

Every year, leading valuation and strategy consultancy Brand Finance values the brands of thousands of the world’s biggest companies. Russia’s 50 most valuable brands are featured in the Brand Finance Russia 50. As part of its overall assessment of brand … read more

Ежегодно, Brand Finance - ведущая консалтинговая компания в области стратегии и оценки стоимости бренда проводит оценку брендов тысяч крупнейших компаний мира. 50 самых ценных брендов России представлены в отчете Brand Finance «Россия 50». В рамках общей оценки стоимости бренда Brand … read more

· Global brand study reveals values of the world’s top beer & spirit brands · Baijius account for 37.5% of total value vs 28% for Whiskey/Whisky · Individual Baijiu brands growing by as much as 91% year on year · … read more

· Brand values of the biggest fast food brands falling due to healthy eating & fast casual trends · McDonald’s is down 9%, Subway 1%, Taco Bell 10%, Domino’s 16%, Pizza Hut 22% and KFC 27% · Papa Johns and … read more

· Unilever’s portfolio of brands valued at $42.9 billion, more than double KraftHeinz · Food brands experience a challenging year, with the top 4 all losing brand value · Australia’s Devondale is the fastest growing food brand, up 35% year … read more

Shell maintains status as the world’s most valuable Oil & Gas brand with a value of US$36.8bn · Strategic divestment and marketing communications help to strengthen brand · However, growth rates of 40%+ mean Sinopec and PetroChina likely to overtake … read more

· Airbus’ brand value falls 10% to US$9.2bn as innovative marketing fails to halt order decline · Innovative marketing campaigns have not been able to reverse faltering demand for the A380 · Boeing is the most powerful and valuable aerospace … read more

· UPS remains the most valuable logistics brand, valued at US$22 billion · FedEx completes the acquisition of TNT Express, the fastest falling brand · Royal Mail’s troubles go beyond the standard negative impact from Brexit Every year, leading valuation … read more